{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2025,2,21]],"date-time":"2025-02-21T14:11:18Z","timestamp":1740147078792,"version":"3.37.3"},"reference-count":23,"publisher":"Public Library of Science (PLoS)","issue":"11","license":[{"start":{"date-parts":[[2024,11,21]],"date-time":"2024-11-21T00:00:00Z","timestamp":1732147200000},"content-version":"vor","delay-in-days":0,"URL":"http:\/\/creativecommons.org\/licenses\/by\/4.0\/"}],"funder":[{"DOI":"10.13039\/100000050","name":"National Heart, Lung, and Blood Institute","doi-asserted-by":"publisher","award":["5T32HL161270-02"],"award-info":[{"award-number":["5T32HL161270-02"]}],"id":[{"id":"10.13039\/100000050","id-type":"DOI","asserted-by":"publisher"}]},{"DOI":"10.13039\/100000027","name":"National Institute on Alcohol Abuse and Alcoholism","doi-asserted-by":"publisher","award":["AA015773"],"award-info":[{"award-number":["AA015773"]}],"id":[{"id":"10.13039\/100000027","id-type":"DOI","asserted-by":"publisher"}]}],"content-domain":{"domain":["www.plosone.org"],"crossmark-restriction":false},"short-container-title":["PLoS ONE"],"abstract":"<jats:p>Perceptions of physical attractiveness are typically assessed using numeric rating scales. As with other visceral experiences, perceptions of physical attractiveness may benefit from multimodal measurement. Recently, we developed and validated a squeeze (dynamometer) method to evaluate two \u201cvisceral\u201d states (hunger and cigarette craving). Here, we extend this approach to perceptions of physical attractiveness. Participants (<jats:italic>n<\/jats:italic> = 33) viewed a series of static facial images. Perceptions of physical attractiveness were assessed using the dynamometer, followed by a traditional rating scale ranging from 1 (<jats:italic>very unattractive<\/jats:italic>) to 10 (<jats:italic>very attractive<\/jats:italic>). Participants also reported desire to (a) interact with each individual they viewed in a future study and (b) become friends with each individual they viewed, using a Likert scale. Dynamometer-measured perceptions of physical attractiveness were significantly associated with traditional perceptions of physical attractiveness ratings and predicted both desire outcomes. Findings offer initial support for a visceral approach to perceptions of physical attractiveness that can complement traditional rating scales.<\/jats:p>","DOI":"10.1371\/journal.pone.0311138","type":"journal-article","created":{"date-parts":[[2024,11,21]],"date-time":"2024-11-21T18:39:37Z","timestamp":1732214377000},"page":"e0311138","update-policy":"https:\/\/doi.org\/10.1371\/journal.pone.corrections_policy","source":"Crossref","is-referenced-by-count":0,"title":["Investigating a visceral measure of perceived physical attractiveness"],"prefix":"10.1371","volume":"19","author":[{"ORCID":"https:\/\/orcid.org\/0000-0001-5115-274X","authenticated-orcid":true,"given":"Molly A.","family":"Bowdring","sequence":"first","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Michael A.","family":"Sayette","sequence":"additional","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]},{"ORCID":"https:\/\/orcid.org\/0000-0002-6659-0651","authenticated-orcid":true,"given":"Kasey G.","family":"Creswell","sequence":"additional","affiliation":[],"role":[{"role":"author","vocabulary":"crossref"}]}],"member":"340","published-online":{"date-parts":[[2024,11,21]]},"reference":[{"key":"pone.0311138.ref001","first-page":"3","article-title":"Social and applied aspects of face perception: An introduction","author":"TR Alley","year":"1988","journal-title":"Soc Appl Asp Perceiving Faces"},{"volume-title":"Oxford Handbook of Face Perception","year":"2011","author":"A. 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