{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,10,23]],"date-time":"2026-10-23T20:53:33Z","timestamp":1792788813060,"version":"4.5.0"},"reference-count":49,"publisher":"Public Library of Science (PLoS)","issue":"10","license":[{"start":{"date-parts":[[2026,10,15]],"date-time":"2026-10-15T00:00:00Z","timestamp":1792022400000},"content-version":"vor","delay-in-days":0,"URL":"http:\/\/creativecommons.org\/licenses\/by\/4.0\/"}],"funder":[{"name":"Scientific Research Start-up Fund of Xi\u2019an Physical Education University","award":["208023017"],"award-info":[{"award-number":["208023017"]}],"id":[{"id":"https:\/\/ror.org\/00pt5by23","id-type":"ROR","asserted-by":"crossref"}]},{"name":"Key Laboratory of Sports Management and Cognitive Decision Neuroscience of Shaanxi Higher Education Institutions","award":["115425001"],"award-info":[{"award-number":["115425001"]}]},{"name":"Youth Project of University-level Scientific Research Program of Xi\u2019an Physical Education University","award":["2025QN001"],"award-info":[{"award-number":["2025QN001"]}],"id":[{"id":"https:\/\/ror.org\/00pt5by23","id-type":"ROR","asserted-by":"crossref"}]}],"content-domain":{"domain":["www.plosone.org"],"crossmark-restriction":false},"short-container-title":["PLoS One"],"abstract":"<jats:p>This study examines Sanya\u2019s tourism image disparities across cognitive, spatial, and affective dimensions in Press Generated Content (PGC), Tourist Generated Content (TGC), and Official Generated Content (OGC) (2013\u20132022), comparing pre-pandemic (2013\u20132019) and COVID-19 (2020\u20132022) periods. Results show: cognitive consistency in \u201ctourism\/hotels\u201d but TGC focusing on \u201ccoastal + food\u201d vs. PGC\/OGC emphasizing policy elements; spatial misalignment between policy-driven spaces and tourists\u2019 preferred spaces, revealing a systematic dissonance between institutional promotion and on-the-ground practices; affective dominance of \u201cenjoyment\/romance\u201d but TGC expressing unmet needs and OGC suppressing negatives. Systematic cognitive divergence exists between official and tourist narratives. The Aitchison distance measuring this divergence jumps from 19.574 in the pre-pandemic phase (2013\u20132019) to 40.648 during the pandemic-impacted phase (2020\u20132022), demonstrating that structural gaps between the two narrative systems become more pronounced amid the public health crisis. Targeted strategies are accordingly proposed to narrow such narrative discrepancies.<\/jats:p>","DOI":"10.1371\/journal.pone.0360383","type":"journal-article","created":{"date-parts":[[2026,10,15]],"date-time":"2026-10-15T17:31:23Z","timestamp":1792085483000},"page":"e0360383","update-policy":"https:\/\/doi.org\/10.1371\/journal.pone.corrections_policy","source":"Crossref","is-referenced-by-count":0,"title":["Measuring destination image dissonance: A compositional data analysis of cross-media representations in Sanya\u2019s Tourism"],"prefix":"10.1371","volume":"21","author":[{"ORCID":"https:\/\/orcid.org\/0000-0003-0702-6388","authenticated-orcid":true,"given":"Xueli","family":"Li","sequence":"first","affiliation":[{"name":"Physical Education University, School of Sports Economics and Management","place":["Xi\u2019an, Xi\u2019an, China"]}],"role":[{"vocabulary":"crossref","role":"author"}]},{"given":"Jianlan","family":"Ding","sequence":"additional","affiliation":[{"name":"Physical Education University, School of Sports Economics and Management","place":["Xi\u2019an, Xi\u2019an, China"]}],"role":[{"vocabulary":"crossref","role":"author"}]},{"given":"Yina","family":"Zhang","sequence":"additional","affiliation":[{"name":"Physical Education University, School of Sports Economics and Management","place":["Xi\u2019an, Xi\u2019an, China"]}],"role":[{"vocabulary":"crossref","role":"author"}]},{"given":"Tao","family":"Hu","sequence":"additional","affiliation":[{"name":"Hainan University, School of International Tourism and Public Administration","place":["Haikou, China"]}],"role":[{"vocabulary":"crossref","role":"author"}]}],"member":"340","published-online":{"date-parts":[[2026,10,15]]},"reference":[{"issue":"4","key":"pone.0360383.ref001","doi-asserted-by":"crossref","first-page":"1036","DOI":"10.1016\/j.annals.2006.05.003","article-title":"Tourism brochures: usefulness and image","volume":"33","author":"A Molina","year":"2006","journal-title":"Ann Tour Res"},{"key":"pone.0360383.ref002","doi-asserted-by":"crossref","first-page":"347","DOI":"10.1016\/j.tourman.2014.07.012","article-title":"Travel blogs on china as a destination image formation agent: a qualitative analysis using leximancer","volume":"46","author":"C Tseng","year":"2015","journal-title":"Tour Manage"},{"key":"pone.0360383.ref003","doi-asserted-by":"crossref","first-page":"103100","DOI":"10.1016\/j.annals.2020.103100","article-title":"Destination image analytics for tourism design: an approach through Airbnb reviews","volume":"86","author":"L Lalicic","year":"2021","journal-title":"Annals of Tourism Research"},{"issue":"2","key":"pone.0360383.ref004","first-page":"100611","article-title":"Measuring destination image: a novel approach based on visual data mining. 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