{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,2,24]],"date-time":"2026-02-24T16:06:02Z","timestamp":1771949162879,"version":"3.50.1"},"reference-count":0,"publisher":"Coimbra University Press","issue":"36","license":[{"start":{"date-parts":[[2020,5,28]],"date-time":"2020-05-28T00:00:00Z","timestamp":1590624000000},"content-version":"unspecified","delay-in-days":0,"URL":"http:\/\/creativecommons.org\/licenses\/by\/4.0"}],"content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":["MJ"],"abstract":"<jats:p>Este artigo analisa as respostas dos profissionais de comunica\u00e7\u00e3o e rela\u00e7\u00f5es p\u00fablicas sobre quest\u00f5es do European Communication Monitor 2019 relacionadas com a intelig\u00eancia artificial. Estas quest\u00f5es visavam evidenciar o conhecimento dos profissionais sobre a Intelig\u00eancia Artificial e a sua perce\u00e7\u00e3o sobre o impacto, os obst\u00e1culos e os riscos para a profiss\u00e3o. Os resultados portugueses seguem o padr\u00e3o europeu, apesar de existirem diferen\u00e7as muito significativas nos resultados recolhidos. Estes mostram que os respondentes portugueses est\u00e3o entre os menos informados sobre a IA da Europa, percebendo maior impacto com a ado\u00e7\u00e3o da IA na forma como as profiss\u00f5es de comunica\u00e7\u00e3o e rela\u00e7\u00f5es p\u00fablicas se ter\u00e3o de ajustar (n\u00edvel macro). Entre requisitos dif\u00edceis de assegurar e que podem ser obst\u00e1culos \u00e0 ado\u00e7\u00e3o de IA por departamentos e ag\u00eancias de comunica\u00e7\u00e3o e rela\u00e7\u00f5es p\u00fablicas, destacam-se as compet\u00eancias destes profissionais (n\u00edvel micro). Finalmente, os maiores riscos relacionam-se com a necessidade de as organiza\u00e7\u00f5es se debaterem com a disparidade de compet\u00eancias dos seus colaboradores e com responsabilidades pouco claras (n\u00edvel micro).<\/jats:p>","DOI":"10.14195\/2183-5462_36_5","type":"journal-article","created":{"date-parts":[[2020,7,22]],"date-time":"2020-07-22T14:24:05Z","timestamp":1595427845000},"page":"93-108","source":"Crossref","is-referenced-by-count":2,"title":["Intelig\u00eancia Artificial? N\u00e3o, obrigado."],"prefix":"10.14195","volume":"20","author":[{"given":"S\u00f3nia","family":"Pedro Sebasti\u00e3o","sequence":"first","affiliation":[]}],"member":"5739","published-online":{"date-parts":[[2020,5,28]]},"container-title":["Media &amp; Jornalismo"],"original-title":[],"link":[{"URL":"https:\/\/impactum-journals.uc.pt\/mj\/article\/download\/2183-5462_36_5\/6533","content-type":"application\/pdf","content-version":"vor","intended-application":"text-mining"},{"URL":"https:\/\/impactum-journals.uc.pt\/mj\/article\/download\/2183-5462_36_5\/6533","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2020,7,22]],"date-time":"2020-07-22T14:24:42Z","timestamp":1595427882000},"score":1,"resource":{"primary":{"URL":"https:\/\/impactum-journals.uc.pt\/mj\/article\/view\/2183-5462_36_5"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2020,5,28]]},"references-count":0,"journal-issue":{"issue":"36","published-online":{"date-parts":[[2020,7,22]]}},"URL":"https:\/\/doi.org\/10.14195\/2183-5462_36_5","relation":{},"ISSN":["2183-5462","1645-5681"],"issn-type":[{"value":"2183-5462","type":"electronic"},{"value":"1645-5681","type":"print"}],"subject":[],"published":{"date-parts":[[2020,5,28]]}}}