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Particularly, within the field of Personalized Human-Computer Interaction we observe high potential, but also challenges. In this article, we explore how an increasing amount of online services and tools not only further facilitates our lives, but also shapes our lives and how we perceive our environments. For this purpose, we adopt the metaphor of personalized \u2018online layers\u2019 and show how these layers are and will be interwoven with the lives that we live in the \u2018human layer\u2019 of the real world.<\/jats:p>","DOI":"10.1515\/icom-2024-0017","type":"journal-article","created":{"date-parts":[[2024,6,18]],"date-time":"2024-06-18T03:00:44Z","timestamp":1718679644000},"page":"221-229","source":"Crossref","is-referenced-by-count":2,"title":["Towards new realities: implications of personalized online layers in our daily lives"],"prefix":"10.1515","volume":"23","author":[{"ORCID":"https:\/\/orcid.org\/0000-0003-0107-299X","authenticated-orcid":false,"given":"Eelco","family":"Herder","sequence":"first","affiliation":[{"name":"Department of Information and Computing Sciences , 8125 Utrecht University , Utrecht , The Netherlands"}],"role":[{"vocabulary":"crossref","role":"author"}]},{"ORCID":"https:\/\/orcid.org\/0000-0003-3286-2003","authenticated-orcid":false,"given":"Laura","family":"Stojko","sequence":"additional","affiliation":[{"name":"Department of Computer Science , University of the Bundeswehr Munich , Neubiberg , Germany"}],"role":[{"vocabulary":"crossref","role":"author"}]},{"ORCID":"https:\/\/orcid.org\/0000-0001-7607-8064","authenticated-orcid":false,"given":"Jannis","family":"Strecker","sequence":"additional","affiliation":[{"name":"Institute of Computer Science , University of St. Gallen , St. Gallen , Switzerland"}],"role":[{"vocabulary":"crossref","role":"author"}]},{"ORCID":"https:\/\/orcid.org\/0000-0003-3607-8873","authenticated-orcid":false,"given":"Thomas","family":"Neumayr","sequence":"additional","affiliation":[{"name":"Research Group Personalized Environments and Collaborative Systems , 394086 University of Applied Sciences Upper Austria , Hagenberg , Austria"}],"role":[{"vocabulary":"crossref","role":"author"}]},{"ORCID":"https:\/\/orcid.org\/0000-0002-5967-833X","authenticated-orcid":false,"given":"Enes","family":"Yigitbas","sequence":"additional","affiliation":[{"name":"Faculty of Electrical Engineering Computer Science and Mathematics , Paderborn University , Paderborn , Germany"}],"role":[{"vocabulary":"crossref","role":"author"}]},{"ORCID":"https:\/\/orcid.org\/0000-0002-7901-3765","authenticated-orcid":false,"given":"Mirjam","family":"Augstein","sequence":"additional","affiliation":[{"name":"Research Group Personalized Environments and Collaborative Systems , 394086 University of Applied Sciences Upper Austria , Hagenberg , Austria"}],"role":[{"vocabulary":"crossref","role":"author"}]}],"member":"374","published-online":{"date-parts":[[2024,6,18]]},"reference":[{"key":"2024073108224103535_j_icom-2024-0017_ref_001","unstructured":"Harari, Y. 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