{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,4,4]],"date-time":"2026-04-04T06:14:18Z","timestamp":1775283258686,"version":"3.50.1"},"reference-count":71,"publisher":"Informa UK Limited","issue":"3","content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":["International Journal of Electronic Commerce"],"published-print":{"date-parts":[[2012,4]]},"DOI":"10.2753\/jec1086-4415160302","type":"journal-article","created":{"date-parts":[[2012,3,19]],"date-time":"2012-03-19T22:11:06Z","timestamp":1332195066000},"page":"41-64","source":"Crossref","is-referenced-by-count":156,"title":["Whether and How Virtual Try-On Influences Consumer Responses to an Apparel Web Site"],"prefix":"10.1080","volume":"16","author":[{"given":"Aur\u00e9lie","family":"Merle","sequence":"first","affiliation":[{"name":"a Grenoble Ecole de Management"}]},{"given":"Sylvain","family":"Senecal","sequence":"additional","affiliation":[{"name":"b HEC Montr\u00e9al, RBC Financial Group Chair of Electronic Commerce"}]},{"given":"Anik","family":"St-Onge","sequence":"additional","affiliation":[{"name":"c Universit\u00e9 du Qu\u00e9bec \u00e0 Montr\u00e9al (UQAM)"}]}],"member":"301","published-online":{"date-parts":[[2014,12,8]]},"reference":[{"issue":"4","key":"1","doi-asserted-by":"crossref","first-page":"103","DOI":"10.2753\/JEC1086-4415140404","article-title":"Can the media richness of a privacy disclosure enhance outcome? A multifaceted view of trust in rich media environments","volume":"14","author":"M. Aljukhadar","year":"2010","journal-title":"International Journal of Electronic Commerce"},{"issue":"1","key":"2","doi-asserted-by":"crossref","first-page":"79","DOI":"10.2753\/JEC1086-4415140103","article-title":"Profiling retail Web site functionalities and conversion rates: A cluster analysis","volume":"14","author":"A. Ayanso","year":"2009","journal-title":"International Journal of Electronic Commerce"},{"issue":"4","key":"3","doi-asserted-by":"crossref","first-page":"644","DOI":"10.1086\/209376","article-title":"Work and\/or fun: Measuring hedonic and utilitarian shopping value","volume":"20","author":"B. Babin","year":"1994","journal-title":"Journal of Consumer Research"},{"key":"4","unstructured":"Barclays Capital. <i>Barclays Capital Internet Data Book August 2010<\/i>. New York, 2010 (available <a target=\"_blank\" href='http:\/\/www.gazhoo.com\/upload\/document\/2010\/09\/16\/201009161638067475.pdf'>www.gazhoo.com\/upload\/document\/2010\/09\/16\/201009161638067475.pdf<\/a>"},{"issue":"2","key":"5","doi-asserted-by":"crossref","first-page":"159","DOI":"10.1007\/BF00436035","article-title":"Measuring the hedonic and utilitarian sources of consumer attitudes","volume":"2","author":"R. Batra","year":"1991","journal-title":"Marketing Letters"},{"key":"6","volume-title":"Confirmatory Factor Analysis for Applied Research","author":"T. Brown","year":"2006"},{"issue":"4","key":"7","doi-asserted-by":"crossref","first-page":"159","DOI":"10.2753\/JEC1086-4415150405","article-title":"Designing not just for pleasure: Effects of Web site aesthetics on consumer shopping value","volume":"15","author":"S. Cai","year":"2011","journal-title":"International Journal of Electronic Commerce"},{"issue":"4","key":"8","doi-asserted-by":"crossref","first-page":"511","DOI":"10.1016\/S0022-4359(01)00056-2","article-title":"Hedonic and utilitarian motivations for online retail shopping behavior","volume":"77","author":"T. Childers","year":"2001","journal-title":"Journal of Retailing"},{"key":"9","first-page":"295","volume-title":"Modern Methods for Business Research","author":"W. Chin","year":"1998"},{"issue":"1","key":"10","doi-asserted-by":"crossref","first-page":"83","DOI":"10.1016\/S1057-7408(08)80046-0","article-title":"Self-referent processing in perceptions of verbal and visual commercial information","volume":"1","author":"K. Debevec","year":"1992","journal-title":"Journal of Consumer Psychology"},{"issue":"3","key":"11","doi-asserted-by":"crossref","first-page":"43","DOI":"10.2753\/JEC1086-4415130302","article-title":"Increasing the attractiveness of mass customization: The role of complementary on-line services and range of options","volume":"13","author":"B. Dellaert","year":"2009","journal-title":"International Journal of Electronic Commerce"},{"key":"12","unstructured":"Emarketer. <i>Products Purchased Online by Online Buyers in Latin America, by Gender<\/i>. Port Washington, NY: NPD Group, 2010."},{"key":"13","unstructured":"Emarketer. <i>Products\/Services Purchased Online by Internet Users in Finland<\/i>. Port Washington, NY: NPD Group, 2010."},{"key":"14","unstructured":"Emarketer. <i>US Online Apparel Sales<\/i>. Port Washington, NY: NPD Group, 2011."},{"issue":"1","key":"15","doi-asserted-by":"crossref","first-page":"38","DOI":"10.1108\/10662240310458369","article-title":"Influence of image interactivity on approach responses towards an online retailer","volume":"13","author":"A. Fiore","year":"2003","journal-title":"Internet Research"},{"issue":"8","key":"16","doi-asserted-by":"crossref","first-page":"669","DOI":"10.1002\/mar.20079","article-title":"For fun and profit: Hedonic value from image interactivity and responses toward an online store","volume":"22","author":"A. Fiore","year":"2005","journal-title":"Psychology & Marketing"},{"issue":"3","key":"17","doi-asserted-by":"crossref","first-page":"38","DOI":"10.1002\/dir.20042","article-title":"Effect of image interactivity technology on consumer responses toward the online retailer","volume":"19","author":"A. Fiore","year":"2005","journal-title":"Journal of Interactive Marketing"},{"key":"18","volume-title":"Predicting and Changing Behavior: The Reasoned Action Approach","author":"M. Fishbein","year":"2010"},{"key":"19","volume-title":"Improving Survey Questions: Design and Evaluation","author":"F. Fowler","year":"1995"},{"issue":"7","key":"20","doi-asserted-by":"crossref","first-page":"1020","DOI":"10.1111\/j.1540-5885.2010.00768.x","article-title":"Why customers value self-designed products: The importance of process effort and enjoyment","volume":"27","author":"N. Franke","year":"2010","journal-title":"Journal of Product Innovation Management"},{"issue":"9-10","key":"21","doi-asserted-by":"crossref","first-page":"1154","DOI":"10.1108\/03090560910976410","article-title":"Shopping orientation and online clothing purchases: The role of gender and purchase situation","volume":"43","author":"T. Hansen","year":"2009","journal-title":"European Journal of Marketing"},{"issue":"1","key":"22","doi-asserted-by":"crossref","first-page":"4","DOI":"10.1287\/mksc.19.1.4.15178","article-title":"Consumer decision making in online shopping environments: The effects of interactive decision aids","volume":"19","author":"G. Haubl","year":"2000","journal-title":"Marketing Science"},{"issue":"6","key":"23","doi-asserted-by":"crossref","first-page":"895","DOI":"10.1037\/0022-3514.60.6.895","article-title":"Development and validation of a scale for measuring state self-esteem","volume":"60","author":"T. Heatherton","year":"1991","journal-title":"Journal of Personality & Social Psychology"},{"issue":"3","key":"24","doi-asserted-by":"crossref","first-page":"50","DOI":"10.2307\/1251841","article-title":"Marketing in hypermedia computer-mediated environments: Conceptual foundations","volume":"60","author":"D. Hoffman","year":"1996","journal-title":"Journal of Marketing"},{"key":"25","first-page":"118","article-title":"Self-congruity: Antecedents and consequences","author":"N. Hohenstein","year":"2007"},{"issue":"2","key":"26","doi-asserted-by":"crossref","first-page":"132","DOI":"10.1086\/208906","article-title":"The experiential aspects of consumption: Consumer fantasies, feeling, and fun","volume":"9","author":"M. Holbrook","year":"1982","journal-title":"Journal of Consumer Research"},{"issue":"2","key":"27","doi-asserted-by":"crossref","first-page":"195","DOI":"10.1002\/(SICI)1097-0266(199902)20:2<195::AID-SMJ13>3.0.CO;2-7","article-title":"Use of partial least squares (PLS) in strategic management research: A review of four recent studies","volume":"20","author":"J. Hulland","year":"1999","journal-title":"Strategic Management Journal"},{"issue":"9","key":"28","doi-asserted-by":"crossref","first-page":"974","DOI":"10.1016\/j.jbusres.2006.03.006","article-title":"Hedonic and utilitarian shopping value: Investigating differential effects on retail outcomes","volume":"59","author":"M. Jones","year":"2006","journal-title":"Journal of Business Research"},{"issue":"6","key":"29","doi-asserted-by":"crossref","first-page":"502","DOI":"10.1108\/09590550710750368","article-title":"Hedonic usage of product virtualization technologies in online apparel shopping","volume":"35","author":"J. Kim","year":"2007","journal-title":"International Journal of Retail & Distribution Management"},{"issue":"2","key":"30","doi-asserted-by":"crossref","first-page":"45","DOI":"10.1002\/dir.20113","article-title":"Adoption of virtual try-on technology for online apparel shopping","volume":"22","author":"J. Kim","year":"2008","journal-title":"Journal of Interactive Marketing"},{"issue":"9","key":"31","doi-asserted-by":"crossref","first-page":"901","DOI":"10.1002\/mar.20245","article-title":"Sensory enabling technology acceptance model (SE-TAM): A multiple-group structural model comparison","volume":"25","author":"J. Kim","year":"2008","journal-title":"Psychology & Marketing"},{"issue":"9-10","key":"32","doi-asserted-by":"crossref","first-page":"1101","DOI":"10.1108\/03090560910976384","article-title":"Adoption of sensory enabling technology for online apparel shopping","volume":"43","author":"J. Kim","year":"2009","journal-title":"European Journal of Marketing"},{"issue":"3","key":"33","doi-asserted-by":"crossref","first-page":"195","DOI":"10.1016\/S0148-2963(97)00062-3","article-title":"Evaluating the potential of interactive media through a new lens: Search versus experience goods","volume":"41","author":"L. Klein","year":"1998","journal-title":"Journal of Business Research"},{"issue":"1","key":"34","doi-asserted-by":"crossref","first-page":"41","DOI":"10.1002\/dir.10046","article-title":"Creating virtual product experiences: The role of telepresence","volume":"17","author":"L. Klein","year":"2003","journal-title":"Journal of Interactive Marketing"},{"issue":"3","key":"35","doi-asserted-by":"crossref","first-page":"272","DOI":"10.1111\/j.1470-6431.2009.00854.x","article-title":"Women's responses to fashion media images: A study of female consumers aged 30-59","volume":"34","author":"J. Kozar","year":"2010","journal-title":"International Journal of Consumer Studies"},{"issue":"2","key":"36","doi-asserted-by":"crossref","first-page":"43","DOI":"10.1177\/0887302X9000800206","article-title":"Body cathaxis and satisfaction with fit of apparel","volume":"8","author":"K. LaBat","year":"1990","journal-title":"Clothing Textile Research Journal"},{"issue":"8","key":"37","doi-asserted-by":"crossref","first-page":"621","DOI":"10.1108\/09590550610675949","article-title":"The role of the technology acceptance model in explaining effects of image interactivity technology on consumer responses","volume":"34","author":"H. Lee","year":"2006","journal-title":"International Journal of Retail & Distribution Management"},{"issue":"3","key":"38","doi-asserted-by":"crossref","first-page":"13","DOI":"10.1002\/dir.1013","article-title":"Characteristics of virtual experience in electronic commerce: A protocol analysis","volume":"15","author":"H. Li","year":"2001","journal-title":"Journal of Interactive Marketing"},{"issue":"3","key":"39","doi-asserted-by":"crossref","first-page":"43","DOI":"10.1080\/00913367.2002.10673675","article-title":"Impact of 3-D advertising on product knowledge, brand attitude, and purchase intention: The mediating role of presence","volume":"34","author":"H. Li","year":"2002","journal-title":"Journal of Advertising"},{"issue":"4","key":"40","doi-asserted-by":"crossref","first-page":"395","DOI":"10.1207\/S15327663JCP1304_07","article-title":"The role of virtual experience in consumer learning","volume":"13","author":"H. Li","year":"2003","journal-title":"Journal of Consumer Psychology"},{"issue":"7","key":"41","doi-asserted-by":"crossref","first-page":"568","DOI":"10.1002\/mar.20225","article-title":"Consumer learning and the effects of virtual experience relative to indirect and direct product experience","volume":"25","author":"H. Li","year":"2008","journal-title":"Psychology & Marketing"},{"issue":"5","key":"42","doi-asserted-by":"crossref","first-page":"514","DOI":"10.1037\/a0020770","article-title":"Increasing body satisfaction of body concerned women through evaluative conditioning using social stimuli","volume":"29","author":"C. Martijn","year":"2010","journal-title":"Health Psychology"},{"issue":"2","key":"43","doi-asserted-by":"crossref","first-page":"324","DOI":"10.1086\/422111","article-title":"Play, flow, and the online search experience","volume":"34","author":"C. Mathwick","year":"2004","journal-title":"Journal of Consumer Research"},{"issue":"6","key":"44","doi-asserted-by":"crossref","first-page":"915","DOI":"10.1086\/644611","article-title":"I'll have what she's having: Effects of social influence and body type on the food choices of others","volume":"36","author":"B. McFerran","year":"2010","journal-title":"Journal of Consumer Research"},{"issue":"1","key":"45","doi-asserted-by":"crossref","first-page":"90","DOI":"10.1207\/S15327752JPA7601_6","article-title":"Body-esteem scale for adolescents and adults","volume":"76","author":"B. Mendelson","year":"2001","journal-title":"Journal of Personality Assessment"},{"issue":"3","key":"46","doi-asserted-by":"crossref","first-page":"73","DOI":"10.1002\/dir.20012","article-title":"My virtual model: Virtual reality comes into fashion","volume":"18","author":"J. Nantel","year":"2004","journal-title":"Journal of Interactive Marketing"},{"issue":"7","key":"47","doi-asserted-by":"crossref","first-page":"869","DOI":"10.1108\/03090560410539294","article-title":"Fashion clothing consumption: Antecedents and consequences of fashion clothing involvement","volume":"38","author":"A. O'Cass","year":"2004","journal-title":"European Journal of Marketing"},{"issue":"10-11","key":"48","doi-asserted-by":"crossref","first-page":"1160","DOI":"10.1016\/j.jbusres.2006.03.008","article-title":"The effects of utilitarian and hedonic online shopping value on consumer preference and intentions","volume":"59","author":"J. Overby","year":"2006","journal-title":"Journal of Business Research"},{"issue":"9","key":"49","doi-asserted-by":"crossref","first-page":"695","DOI":"10.1002\/mar.20080","article-title":"On-line product presentation: Effects on mood, perceived risk, and purchase intention","volume":"22","author":"J. Park","year":"2005","journal-title":"Psychology & Marketing"},{"issue":"1","key":"50","doi-asserted-by":"crossref","first-page":"72","DOI":"10.1002\/cb.237","article-title":"Cognitive, affective and conative responses to visual simulation: The effects of rotation in online product presentation","volume":"7","author":"J. Park","year":"2008","journal-title":"Journal of Consumer Behaviour"},{"issue":"4","key":"51","doi-asserted-by":"crossref","first-page":"68","DOI":"10.2307\/41166317","article-title":"Principles for user design of customized products","volume":"47","author":"T. Randall","year":"2005","journal-title":"California Management Review"},{"key":"52","unstructured":"Ringle, C. M.; Wende, S.; and Will, A. SmartPLS 2.0 (beta). University of Hamburg, Hamburg, Germany, 2005 (available at <a target=\"_blank\" href='http:\/\/www.smartpls.de'>www.smartpls.de<\/a>"},{"issue":"1","key":"53","doi-asserted-by":"crossref","first-page":"79","DOI":"10.1207\/s15327663jcp1601_10","article-title":"Keeping the body in mind: The influence of body esteem and body boundary aberration on consumer beliefs and purchase intentions","volume":"16","author":"J. Rosa","year":"2006","journal-title":"Journal of Consumer Psychology"},{"key":"54","first-page":"113","volume-title":"In the Changing Marketing Environment: New Theories and Applications","author":"A. Samli","year":"1981"},{"issue":"2","key":"55","doi-asserted-by":"crossref","first-page":"184","DOI":"10.1086\/376807","article-title":"Experiencing products in the virtual world: The role of goal and imagery in influencing attitudes versus purchase intentions","volume":"30","author":"A. Schlosser","year":"2003","journal-title":"Journal of Consumer Research"},{"issue":"2","key":"56","doi-asserted-by":"crossref","first-page":"260","DOI":"10.1086\/432235","article-title":"Posting versus lurking: Communicating in a multiple audience context","volume":"32","author":"A. Schlosser","year":"2005","journal-title":"Journal of Consumer Research"},{"issue":"2","key":"57","doi-asserted-by":"crossref","first-page":"159","DOI":"10.1016\/j.jretai.2004.04.001","article-title":"The influence of online product recommendations on consumers' online choices","volume":"80","author":"S. Senecal","year":"2004","journal-title":"Journal of Retailing"},{"issue":"1","key":"58","doi-asserted-by":"crossref","first-page":"83","DOI":"10.2466\/pms.1990.70.1.83","article-title":"Short, average height, tall, and big men: Body-cathexis, clothing and retail satisfactions, and clothing behavior","volume":"70","author":"S. Shim","year":"1990","journal-title":"Perceptual and Motor Skills"},{"issue":"3","key":"59","doi-asserted-by":"crossref","first-page":"287","DOI":"10.1086\/208924","article-title":"Self-concept in consumer behavior: A critical review","volume":"9","author":"M. Sirgy","year":"1982","journal-title":"Journal of Consumer Research"},{"issue":"4","key":"60","doi-asserted-by":"crossref","first-page":"363","DOI":"10.1007\/BF02726512","article-title":"Self-congruity versus functional congruity: Predictors of consumer behavior","volume":"19","author":"M. Sirgy","year":"1991","journal-title":"Journal of the Academy of Marketing Science"},{"issue":"3","key":"61","doi-asserted-by":"crossref","first-page":"229","DOI":"10.1177\/0092070397253004","article-title":"Assessing the predictive validity of two methods of measuring self-image congruence","volume":"25","author":"M. Sirgy","year":"1997","journal-title":"Journal of the Academy of Marketing Science"},{"issue":"4","key":"62","doi-asserted-by":"crossref","first-page":"576","DOI":"10.1086\/500489","article-title":"Positive and negative media image effects on the self","volume":"32","author":"D. Smeesters","year":"2006","journal-title":"Journal of Consumer Research"},{"issue":"6","key":"63","doi-asserted-by":"crossref","first-page":"930","DOI":"10.1086\/648688","article-title":"The effects of thin and heavy media images on overweight and underweight consumers: Social comparison processes and behavioral implications","volume":"36","author":"D. Smeesters","year":"2010","journal-title":"Journal of Consumer Research"},{"issue":"2","key":"64","doi-asserted-by":"crossref","first-page":"99","DOI":"10.1509\/jmkg.72.2.99","article-title":"Determinants of perceived Web site interactivity","volume":"72","author":"J. Song","year":"2008","journal-title":"Journal of Marketing"},{"issue":"3","key":"65","doi-asserted-by":"crossref","first-page":"371","DOI":"10.1037\/0033-2909.121.3.371","article-title":"The self-reference effect in memory: A meta-analysis","volume":"121","author":"C. Symons","year":"1997","journal-title":"Psychological Bulletin"},{"issue":"4","key":"66","doi-asserted-by":"crossref","first-page":"865","DOI":"10.2307\/25148757","article-title":"Understanding the impact of Web personalization on user information processing and decision outcomes","volume":"30","author":"K. Tam","year":"2006","journal-title":"MIS Quarterly"},{"issue":"1","key":"67","doi-asserted-by":"crossref","first-page":"159","DOI":"10.1016\/j.csda.2004.03.005","article-title":"PLS path modeling","volume":"48","author":"M. Tenenhaus","year":"2005","journal-title":"Computational Statistics and Data Analysis"},{"issue":"6","key":"68","doi-asserted-by":"crossref","first-page":"1030","DOI":"10.1086\/657430","article-title":"The self-activation effect of advertisements: Ads can affect whether and how consumers think about the self","volume":"37","author":"D. Trampe","year":"2011","journal-title":"Journal of Consumer Research"},{"issue":"5","key":"69","doi-asserted-by":"crossref","first-page":"485","DOI":"10.3200\/JRLP.141.5.485-498","article-title":"Body dissatisfaction, bulimic symptoms, and clothing practices among college women","volume":"141","author":"J. Trautmann","year":"2007","journal-title":"Journal of Psychology"},{"key":"70","unstructured":"U. S. Census Bureau. Monthly retail trade report. Washington, DC, 2010 (available at <a target=\"_blank\" href='http:\/\/www.census.gov\/retail\/'>www.census.gov\/retail\/<\/a>"},{"issue":"3","key":"71","doi-asserted-by":"crossref","first-page":"143","DOI":"10.1509\/jmkg.71.3.143","article-title":"Can a retail Web site be social?","volume":"71","author":"L. Wang","year":"2007","journal-title":"Journal of Marketing"}],"container-title":["International Journal of Electronic Commerce"],"original-title":[],"language":"en","link":[{"URL":"https:\/\/www.tandfonline.com\/doi\/pdf\/10.2753\/JEC1086-4415160302","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2019,6,25]],"date-time":"2019-06-25T16:41:08Z","timestamp":1561480868000},"score":1,"resource":{"primary":{"URL":"https:\/\/www.tandfonline.com\/doi\/full\/10.2753\/JEC1086-4415160302"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2012,4]]},"references-count":71,"journal-issue":{"issue":"3","published-online":{"date-parts":[[2014,12,8]]},"published-print":{"date-parts":[[2012,4]]}},"alternative-id":["10.2753\/JEC1086-4415160302"],"URL":"https:\/\/doi.org\/10.2753\/jec1086-4415160302","relation":{},"ISSN":["1086-4415","1557-9301"],"issn-type":[{"value":"1086-4415","type":"print"},{"value":"1557-9301","type":"electronic"}],"subject":[],"published":{"date-parts":[[2012,4]]}}}