{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,5,2]],"date-time":"2026-05-02T06:52:43Z","timestamp":1777704763625,"version":"3.51.4"},"reference-count":31,"publisher":"SAGE Publications","issue":"1","license":[{"start":{"date-parts":[[2018,12,26]],"date-time":"2018-12-26T00:00:00Z","timestamp":1545782400000},"content-version":"tdm","delay-in-days":0,"URL":"https:\/\/journals.sagepub.com\/page\/policies\/text-and-data-mining-license"}],"content-domain":{"domain":["journals.sagepub.com"],"crossmark-restriction":true},"short-container-title":["Journal of Intelligent &amp; Fuzzy Systems"],"published-print":{"date-parts":[[2019,2,16]]},"abstract":"<jats:p>\n                    Due to proliferation of competitive online Business-to-Consumer (B2C) models, it is becoming a challenging task for new users to choose best products, based on existing users\u2019 reviews residing on different e-commerce websites. On analysis, it is found that the opinions of the existing customers play an important role for new customers in making appropriate purchase decisions. Though there are some online websites that provide aggregation of basic product information from multiple sources, there is a negligible research effort in the direction of opinion-based product ranking. In this paper, we propose an Opinion-based Multi-Criteria Ranking (\n                    <jats:monospace>OMCR<\/jats:monospace>\n                    ) approach, which amalgamates structural and content-based features of review documents to rank different alternatives of the online products. It uses a total number of five features based on reviews\u2019 meta-data and contents to rank different alternatives using multi-criteria decision making approaches.\n                    <jats:monospace>OMCR<\/jats:monospace>\n                    also incorporates a sentiment analysis and visualization approach to determine sentiment polarity values and visualize them in a comprehendible manner. Experiments are conducted over two different real datasets, and efficacy of\n                    <jats:monospace>OMCR<\/jats:monospace>\n                    is assessed using\n                    <jats:italic>set intersection<\/jats:italic>\n                    method, which is generally used to compare two ranked lists in terms of their overlapping score.\n                  <\/jats:p>","DOI":"10.3233\/jifs-181607","type":"journal-article","created":{"date-parts":[[2018,12,28]],"date-time":"2018-12-28T11:47:39Z","timestamp":1545997659000},"page":"397-411","update-policy":"https:\/\/doi.org\/10.1177\/sage-journals-update-policy","source":"Crossref","is-referenced-by-count":1,"title":["OMCR: An Opinion-Based Multi-Criteria Ranking Approach"],"prefix":"10.1177","volume":"36","author":[{"given":"Muhammad","family":"Abulaish","sequence":"first","affiliation":[{"name":"Department of Computer Science, South Asian University, Delhi, India"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"family":"Jahiruddin","sequence":"additional","affiliation":[{"name":"Department of Computer Science, Jamia Millia Islamia (A Central University), Delhi, India"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Anjali","family":"Bhardwaj","sequence":"additional","affiliation":[{"name":"Department of Computer Science, South Asian University, Delhi, India"}],"role":[{"role":"author","vocabulary":"crossref"}]}],"member":"179","published-online":{"date-parts":[[2018,12,26]]},"reference":[{"key":"e_1_3_1_2_2","doi-asserted-by":"publisher","DOI":"10.1016\/0305-0483(83)90047-6"},{"key":"e_1_3_1_3_2","doi-asserted-by":"publisher","DOI":"10.3233\/IDA-163209"},{"key":"e_1_3_1_4_2","doi-asserted-by":"publisher","DOI":"10.1080\/01449290410001669923"},{"key":"e_1_3_1_5_2","doi-asserted-by":"publisher","DOI":"10.1007\/s00163-003-0032-6"},{"key":"e_1_3_1_6_2","doi-asserted-by":"publisher","DOI":"10.1016\/S0148-2963(02)00432-0"},{"key":"e_1_3_1_7_2","doi-asserted-by":"publisher","DOI":"10.1016\/S0169-8141(00)00054-8"},{"key":"e_1_3_1_8_2","doi-asserted-by":"publisher","DOI":"10.1016\/j.ejor.2007.11.020"},{"key":"e_1_3_1_9_2","doi-asserted-by":"publisher","DOI":"10.1080\/00140130310001610928"},{"key":"e_1_3_1_10_2","doi-asserted-by":"publisher","DOI":"10.1016\/j.ipm.2016.12.002"},{"key":"e_1_3_1_11_2","doi-asserted-by":"publisher","DOI":"10.1002\/hfm.10051"},{"key":"e_1_3_1_12_2","doi-asserted-by":"publisher","DOI":"10.1109\/IRI.2015.88"},{"key":"e_1_3_1_13_2","doi-asserted-by":"publisher","DOI":"10.1007\/978-3-642-48318-9"},{"key":"e_1_3_1_14_2","doi-asserted-by":"publisher","DOI":"10.1016\/j.csi.2006.05.002"},{"key":"e_1_3_1_15_2","doi-asserted-by":"publisher","DOI":"10.1145\/2254129.2254150"},{"key":"e_1_3_1_16_2","first-page":"1","volume-title":"Multi-Criteria Decision Analysis: Limitations, Pitfalls, and Practical Difficulties, Engineering Division","author":"Kujawski E.","year":"2003","unstructured":"E.Kujawski, Multi-Criteria Decision Analysis: Limitations, Pitfalls, and Practical Difficulties, Engineering Division, Lawrence Berkeley National Laboratory, Berkeley, Calif., URL: https:\/\/escholarship.org\/uc\/item\/0cp6j7sj, 2003, pp. 1\u20138."},{"key":"e_1_3_1_17_2","doi-asserted-by":"publisher","DOI":"10.1109\/MIS.2011.33"},{"key":"e_1_3_1_18_2","doi-asserted-by":"publisher","DOI":"10.1016\/j.intcom.2005.04.002"},{"key":"e_1_3_1_19_2","doi-asserted-by":"publisher","DOI":"10.3233\/IDA-2012-00557"},{"key":"e_1_3_1_20_2","doi-asserted-by":"publisher","DOI":"10.3233\/IDA-173442"},{"key":"e_1_3_1_21_2","doi-asserted-by":"publisher","DOI":"10.1007\/978-1-4615-4459-3"},{"key":"e_1_3_1_22_2","doi-asserted-by":"publisher","DOI":"10.1016\/0270-0255(87)90473-8"},{"key":"e_1_3_1_23_2","volume-title":"Priority Setting, Resource Allocation","author":"Saaty T.L.","year":"1980","unstructured":"T.L.Saaty, The Analytic Hierarchy Process: Planning, Priority Setting, Resource Allocation, 1st ed., McGraw-Hill, New York, 1980.","edition":"1"},{"key":"e_1_3_1_24_2","doi-asserted-by":"publisher","DOI":"10.1016\/j.csi.2004.09.002"},{"key":"e_1_3_1_25_2","doi-asserted-by":"publisher","DOI":"10.1016\/S0305-0483(00)00039-6"},{"issue":"2","key":"e_1_3_1_26_2","first-page":"56","article-title":"An analysis of multi-criteria decision making methods","volume":"10","author":"Velasquez M.","year":"2013","unstructured":"M.Velasquez and P.T.Hester, An analysis of multi-criteria decision making methods, International Journal of Operations Research 10(2) (2013), 56\u201366.","journal-title":"International Journal of Operations Research"},{"key":"e_1_3_1_27_2","doi-asserted-by":"publisher","DOI":"10.1145\/1852102.1852106"},{"key":"e_1_3_1_28_2","first-page":"1","article-title":"Introduction to multi-criteria decision making and the evidential reasoning approach","author":"Xu L.","year":"2001","unstructured":"L.Xu and J.B.Yang, Introduction to multi-criteria decision making and the evidential reasoning approach, in: Working paper series, Paper No. 0106. 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