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This paper presents a novel software architecture for socially adaptable robots, emphasizing simplicity, domain independence, and user influence on robotic behaviour. The architecture leverages a marketplace-based agent selection system to dynamically adapt social interaction patterns to diverse users and scenarios. Implemented using ROS2, the framework comprises four core components: scene analysis, a bidding platform, social agents, and a feedback service. A Validation through simulated experiments shows the architecture\u2019s feasibility and adaptability, with respect to varying feedback conditions and learning rates. This work lays the foundation for scalable, adaptable, and user-friendly robotic systems, addressing key challenges in industrial and social robotics. Future improvements include enhanced scene analysis, integration of machine learning techniques, and support for more complex behavioural scripts.<\/jats:p>","DOI":"10.3389\/frobt.2025.1534346","type":"journal-article","created":{"date-parts":[[2025,4,8]],"date-time":"2025-04-08T07:18:27Z","timestamp":1744096707000},"update-policy":"https:\/\/doi.org\/10.3389\/crossmark-policy","source":"Crossref","is-referenced-by-count":2,"title":["Making social robots adaptable and to some extent educable by a marketplace for the selection and adjustment of different interaction characters living inside a single robot"],"prefix":"10.3389","volume":"12","author":[{"given":"Sebastian","family":"Reitelsh\u00f6fer","sequence":"first","affiliation":[],"role":[{"role":"author","vocab":"crossref"}]},{"given":"Nina","family":"Merz","sequence":"additional","affiliation":[],"role":[{"role":"author","vocab":"crossref"}]},{"given":"Gabriela","family":"Garcia","sequence":"additional","affiliation":[],"role":[{"role":"author","vocab":"crossref"}]},{"given":"Yuqiang","family":"Wei","sequence":"additional","affiliation":[],"role":[{"role":"author","vocab":"crossref"}]},{"given":"J\u00f6rg","family":"Franke","sequence":"additional","affiliation":[],"role":[{"role":"author","vocab":"crossref"}]}],"member":"1965","published-online":{"date-parts":[[2025,4,8]]},"reference":[{"key":"B1","doi-asserted-by":"publisher","first-page":"100683","DOI":"10.1016\/j.websem.2021.100683","article-title":"A reference architecture for social robots","volume":"72","author":"Asprino","year":"2022","journal-title":"J. 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