{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,4,2]],"date-time":"2026-04-02T06:19:49Z","timestamp":1775110789588,"version":"3.50.1"},"reference-count":87,"publisher":"Frontiers Media SA","license":[{"start":{"date-parts":[[2026,4,2]],"date-time":"2026-04-02T00:00:00Z","timestamp":1775088000000},"content-version":"vor","delay-in-days":0,"URL":"https:\/\/creativecommons.org\/licenses\/by\/4.0\/"}],"content-domain":{"domain":["frontiersin.org"],"crossmark-restriction":true},"short-container-title":["Front. Public Health"],"abstract":"<jats:sec>\n                    <jats:title>Introduction<\/jats:title>\n                    <jats:p>During global public health crises, news media play a crucial role in disseminating information about prevention, treatment, and recovery. This study aims to investigate the social and psychological impact of news during the prevention and control process of COVID-19 in China.<\/jats:p>\n                  <\/jats:sec>\n                  <jats:sec>\n                    <jats:title>Methods<\/jats:title>\n                    <jats:p>We collected data from 598 participants and employed the Extended Parallel Process Model (EPPM) to analyze the influence of different combinations of perceived threat and perceived efficacy in news on fear, compliance with preventive measures, and health discrimination.<\/jats:p>\n                  <\/jats:sec>\n                  <jats:sec>\n                    <jats:title>Results<\/jats:title>\n                    <jats:p>The findings reveal significant associations between perceived threat and various outcomes: increased fear, enhanced compliance with preventive measures, and heightened health discrimination. In this process, perceived efficacy has a significant moderating effect: under high perceived efficacy conditions, fear's promotion of health discrimination is suppressed, and its encouragement of preventive measures is enhanced.<\/jats:p>\n                  <\/jats:sec>\n                  <jats:sec>\n                    <jats:title>Conclusion<\/jats:title>\n                    <jats:p>This study highlights that balanced health communication in media, conveying both threats and efficacy, is crucial for mitigating health discrimination and sustaining public motivation for preventive behaviors.<\/jats:p>\n                  <\/jats:sec>","DOI":"10.3389\/fpubh.2026.1790676","type":"journal-article","created":{"date-parts":[[2026,4,2]],"date-time":"2026-04-02T05:26:13Z","timestamp":1775107573000},"update-policy":"https:\/\/doi.org\/10.3389\/crossmark-policy","source":"Crossref","is-referenced-by-count":0,"title":["Threat, efficacy, and the ambivalent role of COVID-19 news: an EPPM analysis of health discrimination and preventive behaviors"],"prefix":"10.3389","volume":"14","author":[{"given":"Liangying","family":"Ma","sequence":"first","affiliation":[{"name":"School of Public Administration, Central South University","place":["Changsha, China"]}],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Gege","family":"Fang","sequence":"additional","affiliation":[{"name":"School of Digital Media and Design Arts, Beijing University of Posts and Telecommunications","place":["Beijing, China"]},{"name":"Beijing Key Laboratory of Network System and Network Culture, Beijing University of Posts and Telecommunications","place":["Beijing, China"]}],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Zhengxin","family":"Liu","sequence":"additional","affiliation":[{"name":"School of Journalism and Communication, Tsinghua University","place":["Beijing, China"]}],"role":[{"role":"author","vocabulary":"crossref"}]}],"member":"1965","published-online":{"date-parts":[[2026,4,2]]},"reference":[{"key":"B1","first-page":"39","article-title":"Establishing a sound health education system, making everyone their own primary responsible for their health","volume":"36","author":"Si","year":"2017","journal-title":"Peoples Congr China."},{"key":"B2","unstructured":"Sun\n              H\n            \n          \n          Why does the current epidemic persist? 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