{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2025,10,10]],"date-time":"2025-10-10T01:33:13Z","timestamp":1760059993692,"version":"build-2065373602"},"reference-count":89,"publisher":"MDPI AG","issue":"3","license":[{"start":{"date-parts":[[2025,7,23]],"date-time":"2025-07-23T00:00:00Z","timestamp":1753228800000},"content-version":"vor","delay-in-days":0,"URL":"https:\/\/creativecommons.org\/licenses\/by\/4.0\/"}],"funder":[{"DOI":"10.13039\/501100001809","name":"National Natural Science Foundation of China","doi-asserted-by":"publisher","award":["72171121","KYCX25_1270"],"award-info":[{"award-number":["72171121","KYCX25_1270"]}],"id":[{"id":"10.13039\/501100001809","id-type":"DOI","asserted-by":"publisher"}]},{"name":"Postgraduate Research &amp; Practice Innovation Program of Jiangsu Province","award":["72171121","KYCX25_1270"],"award-info":[{"award-number":["72171121","KYCX25_1270"]}]}],"content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":["JTAER"],"abstract":"<jats:p>In the sentiment analysis of online comments, all comments are generally considered as a whole, with little attention paid to the inevitable emotional fluctuations in comments caused by changes in product value. In this study, we analyzed the online comments related to apple sales on Chinese e-commerce platforms, and combined topic models, sentiment analysis, and transfer learning to investigate the impact of product value on emotional fluctuations in online comments. We found that as product value changes, the sentiment of online comments undergoes significant fluctuations. Among the prominent negative sentiments, the proportion of topics influenced by product value significantly increases as product value decreases. This study reveals the correlation between changes in product value and sentiment fluctuations in online comments, and demonstrates the necessity of classifying online comments based on product value as an indicator. This study offers a novel perspective for enhancing sentiment analysis by incorporating product value dynamics.<\/jats:p>","DOI":"10.3390\/jtaer20030185","type":"journal-article","created":{"date-parts":[[2025,7,23]],"date-time":"2025-07-23T14:22:44Z","timestamp":1753280564000},"page":"185","update-policy":"https:\/\/doi.org\/10.3390\/mdpi_crossmark_policy","source":"Crossref","is-referenced-by-count":0,"title":["The Necessity of Phased Research: Sentiment Fluctuations in Online Comments Caused by Product Value"],"prefix":"10.3390","volume":"20","author":[{"given":"Jing","family":"Li","sequence":"first","affiliation":[{"name":"School of Management, Nanjing University of Posts and Telecommunications, Nanjing 210023, China"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"ORCID":"https:\/\/orcid.org\/0009-0006-8092-2188","authenticated-orcid":false,"given":"Junjie","family":"Shen","sequence":"additional","affiliation":[{"name":"School of Management, Nanjing University of Posts and Telecommunications, Nanjing 210023, China"}],"role":[{"role":"author","vocabulary":"crossref"}]}],"member":"1968","published-online":{"date-parts":[[2025,7,23]]},"reference":[{"key":"ref_1","doi-asserted-by":"crossref","first-page":"544","DOI":"10.1108\/IntR-12-2016-0394","article-title":"Reviews\u2019 length and sentiment as correlates of online reviews\u2019 ratings","volume":"28","author":"Ghasemaghaei","year":"2018","journal-title":"Internet Res."},{"key":"ref_2","doi-asserted-by":"crossref","first-page":"2039","DOI":"10.1007\/s10660-023-09731-3","article-title":"Research on the pricing strategy of e-commerce agricultural products: Should presale be adopted?","volume":"25","author":"Xiao","year":"2025","journal-title":"Electron. 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