{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2025,12,29]],"date-time":"2025-12-29T19:04:35Z","timestamp":1767035075169,"version":"build-2065373602"},"reference-count":55,"publisher":"MDPI AG","issue":"8","license":[{"start":{"date-parts":[[2024,8,1]],"date-time":"2024-08-01T00:00:00Z","timestamp":1722470400000},"content-version":"vor","delay-in-days":0,"URL":"https:\/\/creativecommons.org\/licenses\/by\/4.0\/"}],"funder":[{"name":"2022 Young Innovative Talents Project of Guangdong Colleges and Universities","award":["2022KQNCX138","2023GXJK615","GDJG2208","2022ZXKC579","2023GZGJ103","2023BQ005","GD24YGL32"],"award-info":[{"award-number":["2022KQNCX138","2023GXJK615","GDJG2208","2022ZXKC579","2023GZGJ103","2023BQ005","GD24YGL32"]}]},{"name":"2023 Guangdong Province Education Science Planning Project","award":["2022KQNCX138","2023GXJK615","GDJG2208","2022ZXKC579","2023GZGJ103","2023BQ005","GD24YGL32"],"award-info":[{"award-number":["2022KQNCX138","2023GXJK615","GDJG2208","2022ZXKC579","2023GZGJ103","2023BQ005","GD24YGL32"]}]},{"name":"2022 Teaching Quality and Teaching Reform Project of Guangdong Province","award":["2022KQNCX138","2023GXJK615","GDJG2208","2022ZXKC579","2023GZGJ103","2023BQ005","GD24YGL32"],"award-info":[{"award-number":["2022KQNCX138","2023GXJK615","GDJG2208","2022ZXKC579","2023GZGJ103","2023BQ005","GD24YGL32"]}]},{"name":"2022 Research project of Guangdong Undergraduate Open Online Course Steering Committee","award":["2022KQNCX138","2023GXJK615","GDJG2208","2022ZXKC579","2023GZGJ103","2023BQ005","GD24YGL32"],"award-info":[{"award-number":["2022KQNCX138","2023GXJK615","GDJG2208","2022ZXKC579","2023GZGJ103","2023BQ005","GD24YGL32"]}]},{"name":"14th Five-Year Plan for the Development of Philosophy and Social Sciences in Guangzhou","award":["2022KQNCX138","2023GXJK615","GDJG2208","2022ZXKC579","2023GZGJ103","2023BQ005","GD24YGL32"],"award-info":[{"award-number":["2022KQNCX138","2023GXJK615","GDJG2208","2022ZXKC579","2023GZGJ103","2023BQ005","GD24YGL32"]}]},{"name":"Doctoral Research Fund Project of Nanfang College Guangzhou","award":["2022KQNCX138","2023GXJK615","GDJG2208","2022ZXKC579","2023GZGJ103","2023BQ005","GD24YGL32"],"award-info":[{"award-number":["2022KQNCX138","2023GXJK615","GDJG2208","2022ZXKC579","2023GZGJ103","2023BQ005","GD24YGL32"]}]},{"name":"Guangdong Provincial Philosophy and Social Sciences Plan 2024 Youth Project","award":["2022KQNCX138","2023GXJK615","GDJG2208","2022ZXKC579","2023GZGJ103","2023BQ005","GD24YGL32"],"award-info":[{"award-number":["2022KQNCX138","2023GXJK615","GDJG2208","2022ZXKC579","2023GZGJ103","2023BQ005","GD24YGL32"]}]}],"content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":["Systems"],"abstract":"<jats:p>In China, many Internet financial platforms (IFPs) are grappling with sustainability challenges due to elevated default rates, which have triggered widespread investor anxiety. To evaluate the sustainability practices of these platforms, we propose a reputation evaluation model designed to rank IFPs based on their sustainability. The economic sustainability of an IFP is decomposed into three components: scale strength, capital liquidity, and sustainable operating capability. Through an analysis of the correlation relationships between various indicators, we have identified nine significant indicators. Mathematical models are established to quantify these nine indicator variables. Subsequently, the score values of each indicator are integrated to establish a reputation evaluation model utilizing the weighted geometric mean method. Furthermore, the reputation evaluation values for 18 Chinese IFPs were calculated using the developed model, and the sustainability of the platforms was ranked according to the reputation evaluation value. A comparative analysis was also conducted between the sustainable rankings proposed in this study and the development rankings of the \u201cHome of Online Loans\u201d (HOL). The results reveal that our model effectively considers both the current operational strength and the sustainable development capability of the platform. It successfully identifies platforms with poor sustainability, assisting investors in making more informed decisions. Simultaneously, this study identifies key indicators influencing the sustainability of IFPs, providing valuable insights for managers seeking to enhance the sustainable operational levels of their platforms.<\/jats:p>","DOI":"10.3390\/systems12080279","type":"journal-article","created":{"date-parts":[[2024,8,1]],"date-time":"2024-08-01T11:34:20Z","timestamp":1722512060000},"page":"279","update-policy":"https:\/\/doi.org\/10.3390\/mdpi_crossmark_policy","source":"Crossref","is-referenced-by-count":1,"title":["Evaluating the Reputation of Internet Financial Platforms in China: A Sustainable Operations Perspective"],"prefix":"10.3390","volume":"12","author":[{"ORCID":"https:\/\/orcid.org\/0000-0002-8374-7366","authenticated-orcid":false,"given":"Ge","family":"You","sequence":"first","affiliation":[{"name":"School of Literature and Media, Nanfang College Guangzhou, Guangzhou 510970, China"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"ORCID":"https:\/\/orcid.org\/0000-0003-4732-7281","authenticated-orcid":false,"given":"Hao","family":"Guo","sequence":"additional","affiliation":[{"name":"School of Management, Wuhan Textile University, Wuhan 430200, China"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"ORCID":"https:\/\/orcid.org\/0000-0002-9642-8532","authenticated-orcid":false,"given":"Abd Alwahed","family":"Dagestani","sequence":"additional","affiliation":[{"name":"School of Business, Central South University, Changsha 410083, China"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"ORCID":"https:\/\/orcid.org\/0000-0002-7448-8315","authenticated-orcid":false,"given":"Ibrahim","family":"Alnafrah","sequence":"additional","affiliation":[{"name":"Graduate School of Economics and Management, Ural Federal University, 620002 Yekaterinburg, Russia"},{"name":"MEU Research Unit, Middle East University, Amman 11831, Jordan"}],"role":[{"role":"author","vocabulary":"crossref"}]}],"member":"1968","published-online":{"date-parts":[[2024,8,1]]},"reference":[{"key":"ref_1","doi-asserted-by":"crossref","first-page":"629","DOI":"10.1007\/s10660-017-9261-z","article-title":"Marketing strategy of internet-banking service based on perceptions of service quality in Vietnam","volume":"18","author":"Liang","year":"2017","journal-title":"Electron. 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