{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,5,8]],"date-time":"2026-05-08T02:09:06Z","timestamp":1778206146413,"version":"3.51.4"},"reference-count":58,"publisher":"MDPI AG","issue":"4","license":[{"start":{"date-parts":[[2021,12,3]],"date-time":"2021-12-03T00:00:00Z","timestamp":1638489600000},"content-version":"vor","delay-in-days":0,"URL":"https:\/\/creativecommons.org\/licenses\/by\/4.0\/"}],"content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":["Systems"],"abstract":"<jats:p>Digital business model innovation is discussed by bringing together systemic innovation and digital innovation. Applying the Rich Picture technique, the complexity transpiring in the digital innovation of the business models is illustrated. Further, a real world example is presented and discussed in relation to systemic innovation and digital innovation. This study further contributes by shedding light on the added complexity brought by digital innovation but also the need for a combined and mixed systems thinking approach.<\/jats:p>","DOI":"10.3390\/systems9040086","type":"journal-article","created":{"date-parts":[[2021,12,7]],"date-time":"2021-12-07T03:21:05Z","timestamp":1638847265000},"page":"86","update-policy":"https:\/\/doi.org\/10.3390\/mdpi_crossmark_policy","source":"Crossref","is-referenced-by-count":11,"title":["Using Systems Thinking to Illustrate Digital Business Model Innovation"],"prefix":"10.3390","volume":"9","author":[{"given":"Erdelina","family":"Kurti","sequence":"first","affiliation":[{"name":"Department of Informatics, Faculty of Technology, Linnaeus University, 351 95 V\u00e4xj\u00f6, Sweden"},{"name":"Linnaeus University Systems Community, Linnaeus University, 351 95 V\u00e4xj\u00f6, Sweden"}]},{"ORCID":"https:\/\/orcid.org\/0000-0001-7427-9444","authenticated-orcid":false,"given":"Sadaf","family":"Salavati","sequence":"additional","affiliation":[{"name":"Department of Informatics, Faculty of Technology, Linnaeus University, 351 95 V\u00e4xj\u00f6, Sweden"},{"name":"Linnaeus University Systems Community, Linnaeus University, 351 95 V\u00e4xj\u00f6, Sweden"}]},{"ORCID":"https:\/\/orcid.org\/0000-0002-3670-6537","authenticated-orcid":false,"given":"Anita","family":"Mirijamdotter","sequence":"additional","affiliation":[{"name":"Department of Informatics, Faculty of Technology, Linnaeus University, 351 95 V\u00e4xj\u00f6, Sweden"},{"name":"Linnaeus University Systems Community, Linnaeus University, 351 95 V\u00e4xj\u00f6, Sweden"}]}],"member":"1968","published-online":{"date-parts":[[2021,12,3]]},"reference":[{"key":"ref_1","doi-asserted-by":"crossref","first-page":"431","DOI":"10.1007\/s12599-018-0550-4","article-title":"Digital Disruption","volume":"60","author":"Skog","year":"2018","journal-title":"Bus. 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