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Therefore, the authors consider a self-logistics-type e-platform, who can sell directly to consumers; and a single retailer, who sells through the e-platform without self-logistics, but who may choose to contract with e-platform to deliver its products through the self-logistics. Thus, key questions for the e-platform are whether to sell directly to the customer; if they sell, the decision is whether to deliver the products through self-logistics and whether to open the self-logistics. To solve these questions, the optimal decisions of the retailer and self-logistics-type e-platforms and the system equilibrium results are analyzed under different situations. Finally, the logic tree to get the overall equilibrium is obtained.<\/jats:p>","DOI":"10.4018\/ijisscm.2020010103","type":"journal-article","created":{"date-parts":[[2019,12,27]],"date-time":"2019-12-27T19:02:32Z","timestamp":1577473352000},"page":"32-72","source":"Crossref","is-referenced-by-count":8,"title":["Competition in the Multi-Channel Supply Chain with a Self-Logistics-type E-Platform"],"prefix":"10.4018","volume":"13","author":[{"given":"Yue","family":"Wen","sequence":"first","affiliation":[{"name":"Chongqing University, Chongqing, China"}]},{"given":"Yongbo","family":"Wang","sequence":"additional","affiliation":[{"name":"School of Software Theory and Technology Chongqing Key Lab, Chongqing University, Chongqing, China"}]},{"given":"MingJun","family":"Shi","sequence":"additional","affiliation":[{"name":"Chongqing University, Chongqing, China"}]}],"member":"2432","reference":[{"key":"IJISSCM.2020010103-0","doi-asserted-by":"publisher","DOI":"10.1287\/mnsc.2015.2230"},{"key":"IJISSCM.2020010103-1","doi-asserted-by":"publisher","DOI":"10.1007\/s00170-014-5922-4"},{"key":"IJISSCM.2020010103-2","doi-asserted-by":"publisher","DOI":"10.1016\/S0377-2217(02)00393-4"},{"key":"IJISSCM.2020010103-3","doi-asserted-by":"publisher","DOI":"10.1257\/jep.15.1.69"},{"key":"IJISSCM.2020010103-4","doi-asserted-by":"publisher","DOI":"10.1287\/mnsc.1040.0218"},{"key":"IJISSCM.2020010103-5","doi-asserted-by":"publisher","DOI":"10.1016\/j.cie.2009.09.005"},{"key":"IJISSCM.2020010103-6","doi-asserted-by":"publisher","DOI":"10.1287\/mnsc.1090.1062"},{"key":"IJISSCM.2020010103-7","doi-asserted-by":"publisher","DOI":"10.1016\/j.jretai.2009.11.002"},{"key":"IJISSCM.2020010103-8","doi-asserted-by":"publisher","DOI":"10.1057\/jors.2015.6"},{"key":"IJISSCM.2020010103-9","doi-asserted-by":"publisher","DOI":"10.1108\/09600030810882825"},{"issue":"1","key":"IJISSCM.2020010103-10","first-page":"1","article-title":"Shaping the e-commerce logistics strategy: A decision framework.","volume":"4","author":"A.Ghezzi","year":"2012","journal-title":"International Journal of Engineering Business Management"},{"key":"IJISSCM.2020010103-11","doi-asserted-by":"publisher","DOI":"10.1007\/s12351-015-0187-8"},{"key":"IJISSCM.2020010103-12","doi-asserted-by":"publisher","DOI":"10.1080\/10864415.2004.11044302"},{"key":"IJISSCM.2020010103-13","doi-asserted-by":"publisher","DOI":"10.2202\/1446-9022.1113"},{"key":"IJISSCM.2020010103-14","doi-asserted-by":"publisher","DOI":"10.1287\/mnsc.2014.2042"},{"key":"IJISSCM.2020010103-15","first-page":"1","article-title":"Inventory and pricing decisions for a dual-channel supply chain with deteriorating products.","author":"Y.He","year":"2018","journal-title":"Operations Research"},{"key":"IJISSCM.2020010103-16","doi-asserted-by":"publisher","DOI":"10.1007\/s10479-018-2973-1"},{"key":"IJISSCM.2020010103-17","doi-asserted-by":"publisher","DOI":"10.1016\/j.ijpe.2016.04.022"},{"key":"IJISSCM.2020010103-18","doi-asserted-by":"publisher","DOI":"10.1016\/j.econmod.2012.10.009"},{"key":"IJISSCM.2020010103-19","first-page":"118","article-title":"A differential game model of competing retailers with negative promotional effects on brand image.","author":"Z.Huang","year":"2018","journal-title":"Computers & Industrial Engineering"},{"key":"IJISSCM.2020010103-20","doi-asserted-by":"publisher","DOI":"10.5267\/j.uscm.2017.6.004"},{"key":"IJISSCM.2020010103-21","doi-asserted-by":"publisher","DOI":"10.2139\/ssrn.2160514"},{"key":"IJISSCM.2020010103-22","author":"P.Kotler","year":"2007","journal-title":"Marketing management"},{"key":"IJISSCM.2020010103-23","doi-asserted-by":"crossref","unstructured":"Kwark, Y., Chen, J., & Raghunathan, S. 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