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The contextual influencer user model is integrated into a social based recommendation system. The category of the items is considered as the most pertinent context element. The authors' proposal is implemented and tested within the food dataset. The experimentation proved that the contextual influencer user measure achieves 0.873, 0.874, and 0.882 in terms of Mean Absolute Error (MAE) corresponding to C-cos, C-pcc and C-msd, respectively. 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