{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,6,10]],"date-time":"2026-06-10T15:30:56Z","timestamp":1781105456078,"version":"3.54.1"},"reference-count":0,"publisher":"IGI Global Scientific Publishing","issue":"2","content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":[],"published-print":{"date-parts":[[2009,4,1]]},"abstract":"<p>E-commerce facilitates not only consumer-to-company interaction, but also consumer-to-consumer interaction. In earlier years, text-based message boards characterized the community nature of these consumer gatherings. Now, advanced technology and higher bandwidth allow use of images and video as integral parts of sites such as facebook.com or youtube.com. Unlike the earlier era of dotcom bubbles, the high valuation of these sites is reflected in their capacity to generate revenue\u2014not only do they boast high visitor numbers, but a higher extent of much desired \u201cstickiness,\u201d too. Organizations look at these new \u201cwater cooler\u201d places with interest as they may have some implications for the e-commerce strategy of a firm. Since social networking is an emergent phenomenon, much of the research is in the exploratory stage. A case study was conducted to examine how a firm, Eliterecruiting.com, which provides a social networking platform to football fans, integrates the virtual community in its business model.<\/p>","DOI":"10.4018\/jcit.2009040102","type":"journal-article","created":{"date-parts":[[2011,2,15]],"date-time":"2011-02-15T14:12:43Z","timestamp":1297779163000},"page":"12-21","source":"Crossref","is-referenced-by-count":5,"title":["An E-Commerce Business Model of Peer-to-Peer Interactions among Consumers"],"prefix":"10.4018","volume":"11","author":[{"given":"Jason","family":"Agnew","sequence":"first","affiliation":[{"name":"ConAgra Foods, USA"}],"role":[{"vocabulary":"crossref","role":"author"}]},{"given":"Birud","family":"Sindhav","sequence":"additional","affiliation":[{"name":"University of Nebraska at Omaha, USA"}],"role":[{"vocabulary":"crossref","role":"author"}]}],"member":"2432","container-title":["Journal of Cases on Information Technology"],"original-title":[],"language":"ng","link":[{"URL":"https:\/\/www.igi-global.com\/viewtitle.aspx?TitleId=3241","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2022,6,1]],"date-time":"2022-06-01T12:47:17Z","timestamp":1654087637000},"score":1,"resource":{"primary":{"URL":"https:\/\/services.igi-global.com\/resolvedoi\/resolve.aspx?doi=10.4018\/jcit.2009040102"}},"subtitle":[""],"short-title":[],"issued":{"date-parts":[[2009,4,1]]},"references-count":0,"journal-issue":{"issue":"2","published-print":{"date-parts":[[2009,4]]}},"URL":"https:\/\/doi.org\/10.4018\/jcit.2009040102","relation":{},"ISSN":["1548-7717","1548-7725"],"issn-type":[{"value":"1548-7717","type":"print"},{"value":"1548-7725","type":"electronic"}],"subject":[],"published":{"date-parts":[[2009,4,1]]}}}