{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,6,10]],"date-time":"2026-06-10T16:42:02Z","timestamp":1781109722228,"version":"3.54.1"},"reference-count":0,"publisher":"IGI Global Scientific Publishing","issue":"1","content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":[],"published-print":{"date-parts":[[2021,1]]},"abstract":"<jats:p>Though the retailer gift card has been an ultra-practical marketing tactic to attract customers to spend more, it, on the contrary, also places a great number of customers in troublesome situations due to its current limitations. First, dealing with unwanted gift cards is often time-consuming, costly, or even risky due to the frequent occurrences of gift card resale frauds. Worse still, the issuance and redemption of gift cards happen inside the retailer as in a \u201cblack-box,\u201d indicating that a compromised retailer can cheat customers (or even third-party auditors) to deny the issuances of some unredeemed gift cards. This paper proposes a practical middle-layer solution based on blockchain to address the fundamental issues of the existing gift card system, with incurring minimal changes to the current infrastructure.<\/jats:p>","DOI":"10.4018\/jdm.2021010103","type":"journal-article","created":{"date-parts":[[2021,2,9]],"date-time":"2021-02-09T16:53:28Z","timestamp":1612889608000},"page":"49-68","source":"Crossref","is-referenced-by-count":2,"title":["Enhancing the Retailer Gift Card via Blockchain"],"prefix":"10.4018","volume":"32","author":[{"ORCID":"https:\/\/orcid.org\/0000-0002-2765-1140","authenticated-orcid":true,"given":"Yuan","family":"Lu","sequence":"first","affiliation":[{"name":"Institute of Software, Chinese Academy of Sciences, China"}],"role":[{"vocabulary":"crossref","role":"author"}]},{"given":"Qiang","family":"Tang","sequence":"additional","affiliation":[{"name":"New Jersey Institute of Technology, USA"}],"role":[{"vocabulary":"crossref","role":"author"}]},{"given":"Guiling","family":"Wang","sequence":"additional","affiliation":[{"name":"New Jersey Institute of Technology, USA"}],"role":[{"vocabulary":"crossref","role":"author"}]}],"member":"2432","container-title":["Journal of Database Management"],"original-title":[],"language":"en","link":[{"URL":"https:\/\/www.igi-global.com\/viewtitle.aspx?TitleId=272506","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2022,5,6]],"date-time":"2022-05-06T03:46:54Z","timestamp":1651808814000},"score":1,"resource":{"primary":{"URL":"http:\/\/services.igi-global.com\/resolvedoi\/resolve.aspx?doi=10.4018\/JDM.2021010103"}},"subtitle":["Trusted Resale and More"],"short-title":[],"issued":{"date-parts":[[2021,1]]},"references-count":0,"journal-issue":{"issue":"1"},"URL":"https:\/\/doi.org\/10.4018\/jdm.2021010103","relation":{},"ISSN":["1063-8016","1533-8010"],"issn-type":[{"value":"1063-8016","type":"print"},{"value":"1533-8010","type":"electronic"}],"subject":[],"published":{"date-parts":[[2021,1]]}}}