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It makes a comprehensive review of information technology, information systems, and marketing literature to locate factors that predict Internet use for marketing purposes. Moreover, it extends both TAM and IDT to find out factors that affect relative advantage, ease of use and compatibility of using the Internet for B-to-B marketing activities. Using a sample of 123 UK companies utilize the Internet, we found a substantial positive effect of the proposed factors on the Internet usage for B-to-B marketing activities.<\/p>","DOI":"10.4018\/jebr.2009040605","type":"journal-article","created":{"date-parts":[[2010,4,30]],"date-time":"2010-04-30T13:42:43Z","timestamp":1272634963000},"page":"68-85","source":"Crossref","is-referenced-by-count":9,"title":["Extending TAM and IDT to Predict the Adoption of the Internet for B-to-B Marketing Activities"],"prefix":"10.4018","volume":"5","author":[{"ORCID":"https:\/\/orcid.org\/0000-0002-5900-2225","authenticated-orcid":true,"given":"Riyad","family":"Eid","sequence":"first","affiliation":[{"name":"United Arab Emirates University, UAE"}]}],"member":"2432","reference":[{"key":"jebr.2009040605-0","doi-asserted-by":"publisher","DOI":"10.1108\/02652320410530322"},{"key":"jebr.2009040605-1","doi-asserted-by":"publisher","DOI":"10.1108\/03090569910292302"},{"key":"jebr.2009040605-2","doi-asserted-by":"publisher","DOI":"10.1016\/S0019-8501(99)00071-1"},{"key":"jebr.2009040605-3","doi-asserted-by":"crossref","unstructured":"Berezai, P. 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