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The paper begins with a competency gap analysis between knowledge demand and supply. It then applies the Supply Chain Operations Reference (SCOR) model to analyze the \u201cas-is\u201d situation of the present knowledge flow in curriculum design, and finally proposes a \u201cto-be\u201d conceptual framework by integrating tools and methods of knowledge management and supply chain management in a knowledge supply chain (KSC). This demonstrates that a KSC can help in achieving e-tourism requirements of higher education stakeholders at both industrial and academic levels.<\/p>","DOI":"10.4018\/jkm.2012100104","type":"journal-article","created":{"date-parts":[[2013,2,15]],"date-time":"2013-02-15T22:56:05Z","timestamp":1360968965000},"page":"71-94","source":"Crossref","is-referenced-by-count":7,"title":["Creating a Knowledge Supply Chain for e-Tourism Curriculum Design"],"prefix":"10.4018","volume":"8","author":[{"given":"Fu","family":"Jing","sequence":"first","affiliation":[{"name":"College of Art, Media and Technology, Chiang Mai University, Chiang Mai, Thailand"}]},{"given":"Nopasit","family":"Chakpitak","sequence":"additional","affiliation":[{"name":"President Office, Chiang Mai University, Chiang Mai, Thailand"}]},{"given":"Paul","family":"Goldsmith","sequence":"additional","affiliation":[{"name":"College of Arts, Media and Technology, Chiang Mai University, Chiang Mai, Thailand"}]},{"given":"Pradorn","family":"Sureephong","sequence":"additional","affiliation":[{"name":"Knowledge Innovation Center, College of Arts, Media and Technology, Chiang Mai University, Chiang Mai, Thailand"}]},{"given":"Taksina","family":"Kunarucks","sequence":"additional","affiliation":[{"name":"Faculty of Humanities, Chiang Mai University, Chiang Mai, Thailand"}]}],"member":"2432","reference":[{"key":"jkm.2012100104-0","doi-asserted-by":"publisher","DOI":"10.2307\/3250961"},{"key":"jkm.2012100104-1","doi-asserted-by":"publisher","DOI":"10.1044\/1058-0360(2003\/070)"},{"key":"jkm.2012100104-2","doi-asserted-by":"publisher","DOI":"10.1108\/09574090510634557"},{"key":"jkm.2012100104-3","author":"I.Berg","year":"2000","journal-title":"Qualitative research methods for the social science"},{"key":"jkm.2012100104-4","doi-asserted-by":"publisher","DOI":"10.1016\/S0167-9236(01)00142-7"},{"key":"jkm.2012100104-5","doi-asserted-by":"publisher","DOI":"10.4324\/9780203413081"},{"key":"jkm.2012100104-6","author":"D.Buhalis","year":"2003","journal-title":"E-tourism, information technology for strategic tourism management"},{"issue":"2","key":"jkm.2012100104-7","doi-asserted-by":"crossref","first-page":"281","DOI":"10.2307\/25148841","article-title":"Managing the knowledge supply chain: An organization learning model of information technology offshore outsourcing.","volume":"32","author":"H. 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