{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2022,6,1]],"date-time":"2022-06-01T22:10:07Z","timestamp":1654121407208},"reference-count":0,"publisher":"IGI Global","issue":"2","content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":[],"published-print":{"date-parts":[[2009,4,1]]},"abstract":"<p>Establishing trust in online encounters has attracted significant recent research interest. A large part of this work focuses on those factors that can be manipulated on a website to influence consumers\u2019 trusting beliefs. A notable part of this research concerns the influence of website infrastructure attributes [design and interaction elements] on consumers\u2019 assessment of vendor trustworthiness in the absence of knowledge- based transactional experience. Developing this work further, we introduce the established marketing concepts of \u2018involvement\u2019 and \u2018elaboration\u2019. Consumer involvement describes the relevance of a situation or decision for an individual. In the marketing literature, the importance of this concept lies in the fact that it influences an individual\u2019s information search and processing strategies. Noting this, propositions are advanced suggesting that the infrastructure attributes that individuals use as informational cues may in fact influence assessments of trusting beliefs differently according to whether individuals face high or low involvement situations.<\/p>","DOI":"10.4018\/jthi.2009040101","type":"journal-article","created":{"date-parts":[[2011,2,15]],"date-time":"2011-02-15T19:04:19Z","timestamp":1297796659000},"page":"1-22","source":"Crossref","is-referenced-by-count":3,"title":["Involvement, Elaboration and the Sources of Online Trust"],"prefix":"10.4018","volume":"5","author":[{"given":"Russell","family":"Williams","sequence":"first","affiliation":[{"name":"University of Aberdeen Business School, UK"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"given":"Philip J.","family":"Kitchen","sequence":"additional","affiliation":[{"name":"University of Hull Business School, UK and ESC Rennes Business School, France"}],"role":[{"role":"author","vocabulary":"crossref"}]}],"member":"2432","container-title":["International Journal of Technology and Human Interaction"],"original-title":[],"language":"ng","link":[{"URL":"https:\/\/www.igi-global.com\/viewtitle.aspx?TitleId=2938","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2022,6,1]],"date-time":"2022-06-01T21:30:27Z","timestamp":1654119027000},"score":1,"resource":{"primary":{"URL":"https:\/\/services.igi-global.com\/resolvedoi\/resolve.aspx?doi=10.4018\/jthi.2009040101"}},"subtitle":[""],"short-title":[],"issued":{"date-parts":[[2009,4,1]]},"references-count":0,"journal-issue":{"issue":"2","published-print":{"date-parts":[[2009,4]]}},"URL":"https:\/\/doi.org\/10.4018\/jthi.2009040101","relation":{},"ISSN":["1548-3908","1548-3916"],"issn-type":[{"value":"1548-3908","type":"print"},{"value":"1548-3916","type":"electronic"}],"subject":[],"published":{"date-parts":[[2009,4,1]]}}}