{"status":"ok","message-type":"work","message-version":"1.0.0","message":{"indexed":{"date-parts":[[2026,1,31]],"date-time":"2026-01-31T05:26:15Z","timestamp":1769837175753,"version":"3.49.0"},"reference-count":8,"publisher":"Mattioli1885","issue":"1","content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":[],"abstract":"<jats:p>Introduction: TikTok, a social media platform, is a tool for disseminating dermatological public health education. On TikTok, like other social media platforms, both board-certified dermatologists and non-medical providers (\u201cinfluencers\u201d) provide dermatological advice, but how the quality of the advice compares between the two creator groups is unclear. Objectives: This study sought to assess similarities and differences in the language used within content, user receptibility, and engagement and the utility of online education in understanding hair and scalp disorders. Methods: A cross-sectional analysis of 97 TikTok videos from 2023 was performed to evaluate the content quality of videos made by dermatologists and influencers regarding three common hair and scalp disorders: seborrheic dermatitis, telogen effluvium, and traction alopecia. Results: Dermatologists and influencers had similar user engagement, but 49% of dermatologists were more likely to recommend standard treatments compared to 27% of influencers; 46% of influencers were more likely to recommend alternative treatment options compared to 25% of dermatologists. An analysis of user comments to assess audience understanding indicated that the three disorders were often confused with at least 2\u20133 other similar hair and scalp conditions. Conclusions: This study highlights a need to clarify for patients the standard of care for common hair and scalp disorders. This study also identified a universal lack of messaging encouraging users to seek in-person medical attention for their dermatological concerns.<\/jats:p>","DOI":"10.5826\/dpc.1601a5755","type":"journal-article","created":{"date-parts":[[2026,1,30]],"date-time":"2026-01-30T15:39:20Z","timestamp":1769787560000},"page":"5755","source":"Crossref","is-referenced-by-count":0,"title":["Internet and Social Media Use Among Patients with Hair and Scalp Disorders: A Behavioral Analysis"],"prefix":"10.5826","volume":"16","author":[{"ORCID":"https:\/\/orcid.org\/0009-0001-7475-2032","authenticated-orcid":false,"given":"Edwine","family":"Coulanges","sequence":"first","affiliation":[{"name":"Medical College of Georgia"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"ORCID":"https:\/\/orcid.org\/0009-0006-9550-6291","authenticated-orcid":false,"given":"Christine","family":"Olagun-Samuel","sequence":"first","affiliation":[{"name":"New York University Grossman School of Medicine"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"ORCID":"https:\/\/orcid.org\/0009-0006-7357-7515","authenticated-orcid":false,"given":"Jamon","family":"Thomas","sequence":"first","affiliation":[{"name":"Howard University College of Medicine"}],"role":[{"role":"author","vocabulary":"crossref"}]},{"ORCID":"https:\/\/orcid.org\/0000-0003-3092-1524","authenticated-orcid":false,"given":"Prince","family":"Adotama","sequence":"first","affiliation":[{"name":"NYU Langone Health"}],"role":[{"role":"author","vocabulary":"crossref"}]}],"member":"27750","published-online":{"date-parts":[[2026,1,30]]},"reference":[{"key":"10.5826\/dpc.1601a5755_ref1","doi-asserted-by":"crossref","unstructured":"Fu J, Li C, Zhou C, et al. Methods for Analyzing the Contents of Social Media for Health Care: Scoping Review. J Med Internet Res. Jun 26 2023;25:e43349. DOI:10.2196\/43349. PubMed PMID: 37358900.","DOI":"10.2196\/43349"},{"key":"10.5826\/dpc.1601a5755_ref2","doi-asserted-by":"crossref","unstructured":"Berle D, Starcevic V, Khazaal Y, Viswasam K, Hede V, McMullan RD. Relationships between online health information seeking and psychopathology. Gen Hosp Psychiatry. Jan-Feb 2020;62:96-97. DOI:10.1016\/j.genhosppsych.2019.04.006. PubMed PMID: 31029463.","DOI":"10.1016\/j.genhosppsych.2019.04.006"},{"key":"10.5826\/dpc.1601a5755_ref3","unstructured":"Kemp S. Digital 2023: Global Overview Report. Kepios. Accessed October 1, 2024. https:\/\/datareportal.com\/reports\/digital-2023-global-overview-report"},{"key":"10.5826\/dpc.1601a5755_ref4","unstructured":"New Survey Shows 80 Percent of Adults Experience Skin Concerns, Yet Less than Half Visit a Dermatologist Annually. PR Newswire; July 2, 2024, 2024. Accessed October 1, 2024. https:\/\/www.prnewswire.com\/news-releases\/new-survey-shows-80-percent-of-adults-experience-skin-concerns-yet-less-than-half-visit-a-dermatologist-annually-302188106.html#:~:text=New%20Survey%20Shows%2080%20Percent,Half%20Visit%20a%20Dermatologist%20Annually%C2%B9"},{"key":"10.5826\/dpc.1601a5755_ref5","doi-asserted-by":"crossref","unstructured":"Wong XL, Liu RC, Sebaratnam DF. Evolving role of Instagram in #medicine. Intern Med J. Oct 2019;49(10):1329-1332. DOI:10.1111\/imj.14448. PubMed PMID: 31602768.","DOI":"10.1111\/imj.14448"},{"key":"10.5826\/dpc.1601a5755_ref6","doi-asserted-by":"crossref","unstructured":"Ranpariya V, Chu B, Fathy R, Lipoff JB. Dermatology without dermatologists? Analyzing Instagram influencers with dermatology-related hashtags. J Am Acad Dermatol. Dec 2020;83(6):1840-1842. DOI:10.1016\/j.jaad.2020.05.039. PubMed PMID: 32416205.","DOI":"10.1016\/j.jaad.2020.05.039"},{"key":"10.5826\/dpc.1601a5755_ref7","doi-asserted-by":"crossref","unstructured":"Sardana K, Sachdeva S. Role of nutritional supplements in selected dermatological disorders: A review. J Cosmet Dermatol. Jan 2022;21(1):85-98. DOI:10.1111\/jocd.14436. PubMed PMID: 34564936.","DOI":"10.1111\/jocd.14436"},{"key":"10.5826\/dpc.1601a5755_ref8","doi-asserted-by":"crossref","unstructured":"Mayo T, Dinkins J, Elewski B. Hair Oils May Worsen Seborrheic Dermatitis in Black Patients. Skin Appendage Disord. Mar 2023;9(2):151-152. DOI:10.1159\/000527778. PubMed PMID: 36937158.","DOI":"10.1159\/000527778"}],"container-title":["Dermatology Practical &amp; Conceptual"],"original-title":[],"link":[{"URL":"https:\/\/dpcj.org\/index.php\/dpc\/article\/download\/5755\/3686","content-type":"application\/pdf","content-version":"vor","intended-application":"text-mining"},{"URL":"https:\/\/dpcj.org\/index.php\/dpc\/article\/download\/5755\/3686","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2026,1,30]],"date-time":"2026-01-30T15:39:22Z","timestamp":1769787562000},"score":1,"resource":{"primary":{"URL":"https:\/\/dpcj.org\/index.php\/dpc\/article\/view\/5755"}},"subtitle":[],"short-title":[],"issued":{"date-parts":[[2026,1,30]]},"references-count":8,"journal-issue":{"issue":"1","published-online":{"date-parts":[[2026]]}},"URL":"https:\/\/doi.org\/10.5826\/dpc.1601a5755","relation":{"has-manifestation":[{"id-type":"other","id":"1-82-5755-g3686","asserted-by":"subject"}],"is-part-of":[{"id-type":"doi","id":"10.5826\/dpc.1601a%a","asserted-by":"subject"}]},"ISSN":["2160-9381"],"issn-type":[{"value":"2160-9381","type":"electronic"}],"subject":[],"published":{"date-parts":[[2026,1,30]]},"article-number":"14"}}