{"status":"ok","message-type":"work-list","message-version":"1.0.0","message":{"facets":{},"total-results":4749075,"items":[{"indexed":{"date-parts":[[2022,4,3]],"date-time":"2022-04-03T02:46:40Z","timestamp":1648954000330},"reference-count":0,"publisher":"Kyiv National University of Technologies and Design","issue":"2","content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":["mng"],"abstract":"<jats:p>The introduction and the formulation of the problem. The problem of the social-oriented marketing policy-making in line with market conditions in the spa resort sphere is currently urgent issue as it provides the success of its development in the future. The sales system for spa facilities, first of all, is necessary to make their operations more effective in the low season. This is due to the fact that spa facilities have to sell their tourist vouchers during the high season at cost price to the establishments they are in charge of. Government funding of a spa facility is a necessary condition, but an insufficient instrument for maintaining the competitiveness of spa services, as stated above and it determines the relevance of this Research.The hypothesis of the scientific research. The use of a systematic approach to the mechanisms` development for social-oriented marketing policy-making and operating in the spa facilities greatly increases the level of competitiveness in this economic sphere.The aim is to analyze the current management processes of socially oriented marketing in the researched spa facilities and to find ways to improve them through the effective social-oriented marketing policy`s development.The methodology of the Research. The theoretical basis of the Research was the works of domestic and foreign scientists devoted to various aspects of health-resort development, analysis and assessment of the social-oriented marketing development processes. The methods of systemic analysis, induction and deduction, economic-statistical, calculation and constructive, the method of expert assessments, cluster analysis were used in the Research.The results: the essence of the socially oriented marketing concept was revealed and its features in the spa sphere as a special type of service marketing were determined; an extended marketing model of recreational services, in which the main emphasis is made to meet the needs of target market consumers, was offered. The conclusions: The concept of \"socially oriented marketing\" as the factor of greater competitiveness of the spa facilities was specified. The methodical basis for management process-making of socially oriented marketing by using a system approach, completed with the elements of marketing-analytical and object-programmatic methods were developed. The features of socially oriented marketing in the spa resort sphere as a special type of service marketing were revealed. The economic-mathematical model for calculating accommodation`s places in accordance with the principles of socially oriented marketing on the basis of the mass service theory was presented.<\/jats:p>","DOI":"10.30857\/2415-3206.2018.2.1","type":"journal-article","created":{"date-parts":[[2019,3,29]],"date-time":"2019-03-29T16:30:53Z","timestamp":1553877053000},"page":"9-18","source":"Crossref","is-referenced-by-count":0,"title":["MARKETING MODEL FOR RECREATIONAL ENTERPRISES: SPECIAL FEATURES AND 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Eng."],"published-print":{"date-parts":[[2005,4]]},"DOI":"10.1109\/tbme.2005.846323","type":"journal-article","created":{"date-parts":[[2007,9,18]],"date-time":"2007-09-18T16:40:48Z","timestamp":1190133648000},"page":"754-754","source":"Crossref","is-referenced-by-count":0,"title":["Special issue on image management in healthcare enterprises"],"prefix":"10.1109","volume":"52","member":"263","container-title":["IEEE Transactions on Biomedical Engineering"],"link":[{"URL":"http:\/\/xplorestaging.ieee.org\/ielx5\/10\/30537\/01408136.pdf?arnumber=1408136","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2021,11,29]],"date-time":"2021-11-29T15:39:18Z","timestamp":1638200358000},"score":18.86333,"resource":{"primary":{"URL":"http:\/\/ieeexplore.ieee.org\/document\/1408136\/"}},"issued":{"date-parts":[[2005,4]]},"references-count":0,"journal-issue":{"issue":"4"},"URL":"https:\/\/doi.org\/10.1109\/tbme.2005.846323","ISSN":["0018-9294","1558-2531"],"issn-type":[{"value":"0018-9294","type":"print"},{"value":"1558-2531","type":"electronic"}],"published":{"date-parts":[[2005,4]]}},{"indexed":{"date-parts":[[2022,3,29]],"date-time":"2022-03-29T20:25:54Z","timestamp":1648585554350},"reference-count":0,"publisher":"Cambridge University Press (CUP)","issue":"3","content-domain":{"domain":[],"crossmark-restriction":false},"published-print":{"date-parts":[[2008,11]]},"DOI":"10.1111\/j.1740-8784.2008.00127.x","type":"journal-article","created":{"date-parts":[[2008,10,15]],"date-time":"2008-10-15T04:54:33Z","timestamp":1224046473000},"page":"453-454","source":"Crossref","is-referenced-by-count":0,"title":["Special issue on \u2018The Globalization of Chinese Enterprises: Environment, Strategy and Performance\u2019"],"prefix":"10.1017","volume":"4","member":"56","container-title":["Management and Organization Review"],"language":"en","deposited":{"date-parts":[[2014,12,30]],"date-time":"2014-12-30T14:46:24Z","timestamp":1419950784000},"score":18.83798,"resource":{"primary":{"URL":"http:\/\/doi.wiley.com\/10.1111\/j.1740-8784.2008.00127.x"}},"issued":{"date-parts":[[2008,11]]},"references-count":0,"journal-issue":{"issue":"3","published-print":{"date-parts":[[2008,11]]}},"URL":"https:\/\/doi.org\/10.1111\/j.1740-8784.2008.00127.x","ISSN":["1740-8776","1740-8784"],"issn-type":[{"value":"1740-8776","type":"print"},{"value":"1740-8784","type":"electronic"}],"published":{"date-parts":[[2008,11]]}},{"indexed":{"date-parts":[[2024,11,9]],"date-time":"2024-11-09T05:09:51Z","timestamp":1731128991008,"version":"3.28.0"},"reference-count":0,"publisher":"Publishing India Group","issue":"1","content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":["JEM"],"abstract":"<jats:p>Micro and Small Enterprises (MSEs) [formerly Tiny and Small Scale Industries (SSIs)] are recognized as the main contributors in socio-economic advancement of any country especially the developing one like India. But due to some controllable and\/or uncontrollable factors, MSEs cannot get themselves free from sickness. Sickness in MSEs expands its steps in all states in India amongst which West Bengal (WB) is specially notable mainly due to the continuous degradation of Micro and Small Engineering Enterprises of the then Birmingham\/Sheffield of the East, Howrah. In WB, Howrah is considered to be the most incipient sickness-prone district for MSEs. Government effort to locate the probable causes of sickness of MSEs has exposed that in India, lack of demand of the product of MSEs in market is the most sever one, while in WB, marketing problem holds the maximum severity, followed by lack of demand which is also partially due to the marketing problem. The present paper aims at identifying how far the major responsible causes in marketing related area are liable in bringing about sickness in Micro and Small Engineering Enterprises.<\/jats:p>","DOI":"10.21863\/jem\/2016.5.1.018","type":"journal-article","created":{"date-parts":[[2016,9,6]],"date-time":"2016-09-06T00:56:50Z","timestamp":1473123410000},"source":"Crossref","is-referenced-by-count":0,"title":["Marketing and Sickness in Micro and Small Enterprises in India: An Inter-State Analysis with Special Reference to the Engineering Enterprises in the District of Howrah, West Bengal"],"prefix":"10.21863","volume":"5","author":[{"given":"Manidipa","family":"Dasgupta","sequence":"first","affiliation":[]}],"member":"9334","published-online":{"date-parts":[[2016]]},"container-title":["Journal of Entrepreneurship &amp; Management"],"link":[{"URL":"http:\/\/www.publishingindia.com\/GetBrochure.aspx?query=UERGQnJvY2h1cmVzfC8zMjM1LnBkZnwvMzIzNS5wZGY=","content-type":"unspecified","content-version":"vor","intended-application":"similarity-checking"}],"deposited":{"date-parts":[[2024,11,8]],"date-time":"2024-11-08T09:41:59Z","timestamp":1731058919000},"score":18.836864,"resource":{"primary":{"URL":"http:\/\/www.publishingindia.com\/jem\/50\/marketing-and-sickness-in-micro-and-small-enterprises-in-india-an-inter-state-analysis-with-special-reference-to-the-engineering-enterprises-in-the-district-of-howrah-west-bengal\/462\/3301\/"}},"issued":{"date-parts":[[2016]]},"references-count":0,"journal-issue":{"issue":"1","published-online":{"date-parts":[[2016]]}},"URL":"https:\/\/doi.org\/10.21863\/jem\/2016.5.1.018","ISSN":["2277-6850"],"issn-type":[{"type":"electronic","value":"2277-6850"}],"published":{"date-parts":[[2016]]}},{"indexed":{"date-parts":[[2022,3,30]],"date-time":"2022-03-30T14:04:41Z","timestamp":1648649081807},"reference-count":0,"publisher":"Cambridge University Press (CUP)","issue":"1","content-domain":{"domain":[],"crossmark-restriction":false},"published-print":{"date-parts":[[2009,3]]},"DOI":"10.1111\/j.1740-8784.2009.00142.x","type":"journal-article","created":{"date-parts":[[2009,2,22]],"date-time":"2009-02-22T18:41:16Z","timestamp":1235328076000},"page":"161-162","source":"Crossref","is-referenced-by-count":0,"title":["Special issue on \u2018The Globalization of Chinese Enterprises: Environment, Strategy and Performance\u2019"],"prefix":"10.1017","volume":"5","member":"56","published-online":{"date-parts":[[2009,2,22]]},"container-title":["Management and Organization Review"],"language":"en","deposited":{"date-parts":[[2014,12,30]],"date-time":"2014-12-30T09:46:34Z","timestamp":1419932794000},"score":18.699331,"resource":{"primary":{"URL":"http:\/\/doi.wiley.com\/10.1111\/j.1740-8784.2009.00142.x"}},"subtitle":["Call for Papers"],"issued":{"date-parts":[[2009,2,22]]},"references-count":0,"journal-issue":{"issue":"1","published-print":{"date-parts":[[2009,3]]}},"URL":"https:\/\/doi.org\/10.1111\/j.1740-8784.2009.00142.x","ISSN":["1740-8776"],"issn-type":[{"value":"1740-8776","type":"print"}],"published":{"date-parts":[[2009,2,22]]}},{"indexed":{"date-parts":[[2025,11,6]],"date-time":"2025-11-06T10:21:25Z","timestamp":1762424485586,"version":"build-2065373602"},"reference-count":23,"publisher":"Saint-Petersburg University of Management Technologies and Economics - UMTE","issue":"10","license":[{"start":{"date-parts":[[2025,11,6]],"date-time":"2025-11-06T00:00:00Z","timestamp":1762387200000},"content-version":"vor","delay-in-days":0,"URL":"https:\/\/emjume.elpub.ru\/jour\/about\/editorialPolicies#openAccessPolicy"}],"content-domain":{"domain":[],"crossmark-restriction":false},"short-container-title":["\u00c8konomika i upravlenie"],"abstract":"<jats:p>\n                    <jats:bold>Aim.<\/jats:bold>\n                    The work aimed to study the conceptual content of the digital transformation of industrial enterprises, as well as to identify and systematize the characteristics of digital transformation as an innovation distinct from traditional types of innovation.\n                  <\/jats:p>\n                  <jats:p>\n                    <jats:bold>Objectives.<\/jats:bold>\n                    The work seeks to analyze the approaches to interpreting the concept of \u201cdigital transformation\u201d; to substantiate the need to identify a special type of innovation, namely digital innovation, for classification purposes; and to identify the elements and stages of implementing digital transformation as a digital innovation.\n                  <\/jats:p>\n                  <jats:p>\n                    <jats:bold>Methods.<\/jats:bold>\n                    The study employed comparison and classification, analysis and synthesis, and structural modeling within a systems approach.\n                  <\/jats:p>\n                  <jats:p>\n                    <jats:bold>Results.<\/jats:bold>\n                    Digital transformation implies the widespread adoption of digital technologies. It differs from digitalization in the scale and depth of changes, since digital transformation encompasses all aspects of activity and is comprehensive and radical in nature, while digitalization can be targeted. Digital transformation of an industrial enterprise, which contains an element of novelty, is a type of innovation. However, within the traditional classification scheme, it is difficult to determine the type to which it can be classified. It is proposed to consider digital transformation of enterprises as a special type of innovation, that is as digital innovation. The key difference between digital innovation and traditional innovation is its reliance on new digital technologies, while digital innovation can also be involved in the creation or improvement of products and processes, as well as the transformation of business models in general.\n                  <\/jats:p>\n                  <jats:p>\n                    <jats:bold>Conclusions.<\/jats:bold>\n                    Digital transformation cannot be examined only from a technological perspective. It involves changes to the organization\u2019s overall management system (organizational structure and management mechanisms, business processes, corporate culture, employee engagement, and competencies). Due to this composite nature, applying traditional innovation classifications to digital transformation is challenging. Therefore, it seems rational to identify a specific type of innovation, namely digital innovation, that can be associated with both individual products and processes and the business model as a whole. An innovative business model for an industrial enterprise has more capabilities for success than a single innovative product or process. Incremental improvements do not yield radically new solutions for meeting customer needs and the methods for achieving them. Digital transformation has the potential for such change.\n                  <\/jats:p>","DOI":"10.35854\/19981627-2025-10-1302-1313","type":"journal-article","created":{"date-parts":[[2025,11,6]],"date-time":"2025-11-06T10:15:46Z","timestamp":1762424146000},"page":"1302-1313","source":"Crossref","is-referenced-by-count":0,"title":["Digital transformation of industrial enterprises as a special type of innovation"],"prefix":"10.35854","volume":"31","author":[{"given":"Bezhan Sh.","family":"Sobirov","sequence":"first","affiliation":[{"name":"Surgut State University"}]}],"member":"21595","published-online":{"date-parts":[[2025,11,6]]},"reference":[{"key":"ref1","doi-asserted-by":"crossref","unstructured":"Shirinkina E.V., Sobirov B.Sh., Kuramshina A.V., Zavedeev E.V. Development of a multifactor model for business processes digitalization in enterprises and assessment of significance of its factors. 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